Access Statistics for Kristof de Wulf

Author contact details at EconPapers.

Working Paper File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
A New Measure of Brand Personality 1 2 8 1,054 5 14 44 4,102
Does Attitudinal Commitment to Stores Always Lead to Behavioral Loyalty? The Moderating Effect of Age 0 0 2 415 0 6 19 1,445
Investments In Consumer Relationships - A Critical Reassessment And Model Extension 0 0 0 310 1 7 10 803
Is gender stereotyping in advertising more prevalent in masculine countries? A cross-national analysis 0 0 0 918 0 4 7 7,275
Relationship marketing effectiveness in retailing: a contingency approach 0 0 0 58 1 2 6 202
The Relationship between Consumers Unethical Behavior and Customer Loyalty in a Retail Environment 0 1 1 387 3 8 13 2,339
The influence of topic involvement on mail survey response behavior 0 0 0 88 0 3 5 582
The relationship between consumers unethical behavior and customer loyalty in a retail environment 0 0 0 644 0 1 14 3,001
What drives consumer participation to loyalty programs? A conjoint analytical approach 0 0 0 1,314 0 3 11 2,903
Total Working Papers 1 3 11 5,188 10 48 129 22,652


Journal Article File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
A new measure of brand personality 1 1 10 27 4 13 54 178
Consumer learning and its impact on store format selection 0 0 1 5 0 2 9 40
Strengthening outcomes of retailer-consumer relationships: The dual impact of relationship marketing tactics and consumer personality 0 0 2 265 0 5 16 733
Total Journal Articles 1 1 13 297 4 20 79 951


Statistics updated 2026-06-04