Access Statistics for Michaela Draganska

Author contact details at EconPapers.

Working Paper File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
A Larger Slice or a Larger Pie? An Empirical Investigation of Bargaining Power in the Distribution Channel 0 0 0 65 0 0 1 206
Beyond Plain Vanilla: Modeling Joint Product Assortment and Pricing Decisions 0 0 0 66 2 3 3 195
Choice Set Heterogeneity and the Role of Advertising: An Analysis with Micro and Macro Data 0 0 2 50 0 2 6 147
Determinants of Margins in the Distribution Channel: An Empirical Investigation 0 0 0 108 0 0 1 593
Empirical models of manufacturer-retailer interaction: A review and agenda for future research 0 0 0 8 0 0 1 42
Information or Persuasion? An Empirical Investigation of the Effect of Advertising on Brand Awareness and Perceived Quality using Panel Data 0 0 1 107 0 0 2 321
Market Segmentation Strategies of Multiproduct Firms 0 0 0 46 0 0 1 312
Retail Environment and Manufacturer Competitive Intensity 0 0 0 116 0 0 1 799
Structural Models of Competitive Market Behavior: An Estimation Approach Using Disaggregate Data 0 0 0 0 0 1 1 252
The Influence of Product Variety on Brand Perception and Choice 0 1 3 163 0 2 9 785
Total Working Papers 0 1 6 729 2 8 26 3,652
1 registered items for which data could not be found


Journal Article File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
A Larger Slice or a Larger Pie? An Empirical Investigation of Bargaining Power in the Distribution Channel 0 0 8 148 2 4 24 447
A Likelihood Approach to Estimating Market Equilibrium Models 0 0 0 8 0 0 2 46
Beyond plain vanilla: Modeling joint product assortment and pricing decisions 2 2 6 130 3 4 28 451
Consumer Preferences and Product-Line Pricing Strategies: An Empirical Analysis 0 0 1 62 1 2 26 249
Consumer and managerial goals in assortment choice and design 0 0 0 10 0 0 2 58
Discrete choice models of firms’ strategic decisions 0 0 0 60 0 0 1 300
Empirical models of manufacturer-retailer interaction: A review and agenda for future research 0 0 0 56 0 0 1 234
MARKET SEGMENTATION STRATEGIES OF MULTIPRODUCT FIRMS* 0 0 0 49 0 1 1 261
Product‐Line Length as a Competitive Tool 0 2 7 235 0 4 13 1,473
Recent Advances in Structural Econometric Modeling: Dynamics, Product Positioning and Entry 0 0 0 81 0 0 3 337
The Influence of Product Variety on Brand Perception and Choice 1 3 7 45 3 8 25 190
The effect of advertising on brand awareness and perceived quality: An empirical investigation using panel data 0 1 5 429 2 8 24 1,803
Total Journal Articles 3 8 34 1,313 11 31 150 5,849


Statistics updated 2025-10-06