Access Statistics for Diana Gavilan

Author contact details at EconPapers.

Journal Article File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
An RFM Model Customizable to Product Catalogues and Marketing Criteria Using Fuzzy Linguistic Models: Case Study of a Retail Business 0 0 2 6 0 0 3 21
Brand-Evoked Mental Imagery: The Role of Brands in Eliciting Mental Imagery 0 0 1 4 0 2 11 44
Student Experience, Satisfaction and Commitment in Blended Learning: A Structural Equation Modelling Approach 0 0 0 1 2 4 6 11
The mediating role of mental imagery in mobile advertising 0 0 0 1 1 1 3 9
Vividness of news push notifications and users’ response 0 1 1 13 0 3 6 59
Total Journal Articles 0 1 4 25 3 10 29 144


Chapter File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
Green Consumer Segmentation: Managerial and Environmental Implications from the Perspective of Business Strategies and Practices 0 0 0 0 0 4 15 115
Total Chapters 0 0 0 0 0 4 15 115


Statistics updated 2025-05-12