Access Statistics for Anna Torres Lacomba

Author contact details at EconPapers.

Working Paper File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
A COMPARISON BETWEEN CORRESPONDENCE ANALYSIS AND CATEGORICAL CONJOINT MEASUREMENT 1 1 6 100 1 4 26 281
A Note on the Dual Scaling of Dominance Data and its Relationship to Correspondence Analysis 0 1 8 270 3 4 20 779
Are Americans' Musical Preferences More Omnivores Today? 0 0 4 29 3 5 41 235
Assessing Brand Image through Communalitites and Asymmetries Brand-to-Attribute and Attribute-to-Brand Associations 1 4 31 252 5 11 83 565
Changes in the Importance of Bank Attributes Provoked by a Financial Crisis: A Dynamic Analysis of the Uruguayan Case 1 4 22 70 25 46 168 497
Correspondence Analysis and Categorical Conjoint Measurement 0 1 13 556 1 5 48 1,648
Measuring Asymmetries in Brand Associations Using Correspondence Analysis 2 5 21 351 9 17 51 832
Ownership structure, customer satisfaction and brand equity 3 11 52 156 10 32 136 423
Perceptual mapping of mulitiple variable batteries by plotting supplementary variables in correspondence analysis of rating data 3 8 14 14 7 20 46 46
Perceptual mapping of practical ethics along the value chain: A multiple correspondence analysis with industry and cultural indices as supplementary variables 0 1 27 123 7 18 113 562
The Effects of Uncertainty Avoidance on Brand Performance: Marketing Creativity, Product Innovation and the Brand Duration 0 0 22 133 48 104 239 623
Total Working Papers 11 36 220 2,054 119 266 971 6,491


Journal Article File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
Assessing brand image through communalities and asymmetries in brand-to-attribute and attribute-to-brand associations 5 9 26 26 12 25 81 81
Total Journal Articles 5 9 26 26 12 25 81 81


Statistics updated 2009-11-04