Access Statistics for Rodobaldo Martínez Vivar

Author contact details at EconPapers.

Journal Article File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
Analysis of the Effectiveness of Advertising Messages. Comparison by Media, Typology, and Schedule of Advertisements 0 0 1 12 1 3 15 107
Application of the Fuzzy Logic Tool to Evaluate Customer Satisfaction in Hotels 0 0 0 28 0 0 2 93
Consumer Preferences for Local Chocolate Consumption. Implications from Market Segmentation at Ecuador 0 0 2 25 1 1 15 141
Contribution margin and quantity matrix to analyze the product portfolio in the context of SMEs. Criticism of the BCG matrix and its alternatives 0 0 0 2 1 5 14 23
Demographic Capital and the Conditional Validity of SERVPERF: Rethinking Tourist Satisfaction Models in an Emerging Market Destination 0 0 0 0 1 1 1 1
Improving Scheduling Efficiency: A Mathematical Approach to Multi-Operation Optimization in MSMEs 0 0 0 0 1 1 1 1
Influence of theStructure of Product Portfolio Performance in aSmall Business Retail 0 0 0 5 2 2 3 38
Introduction of the Labor Competencies Approach in Educational Institutions of Ecuador 0 0 0 10 1 2 4 43
Investment decisions in the context of SMEs: A non-financial factor approach 0 5 13 15 0 29 67 83
LA GESTIÓN INTEGRAL DEL TALENTO HUMANO POR COMPETENCIAS. NECESIDAD Y PROYECCIÓN DE UN ENFOQUE Y MODELO DE GESTIÓN PARA LAS UNIVERSIDADES CUBANAS 0 0 1 136 1 1 4 618
Neural networks to analyse the incidence of customer satisfaction in their loyalty in a tourist destination 0 0 0 1 0 0 1 11
Optimization of heterogeneous capacities considering the profit margin per product 0 0 0 2 0 0 1 6
Structural equation model: influence on tourist satisfaction with destination atributes 0 0 0 47 1 1 1 134
Structural equations to analyze entrepreneur satisfaction as indicator of human resources management at the territorial level 0 0 0 0 1 1 2 9
Structure of the Variables that Affect Job Satisfaction Study in Cuban Organizations 0 0 0 7 0 0 1 24
The Premature Mortality of Micro and Small Enterprises 0 0 0 0 0 0 3 3
The impact of advertising on the income of MSMEs in Ecuador 0 0 0 0 0 0 1 6
Theory of Constraints To Improve Labor Productivity. Study Case In Santo Domingo, Ecuador 0 0 0 3 0 0 2 19
Thinking Processes as a Tool for Improving the Administrative Process 0 0 0 0 0 0 1 3
Toward Building Model of Business Closure Intention in SMEs: Binomial Logistic Regression 0 0 0 0 2 2 2 2
UNA VALORACIÓN SOBRE EL MERCHANDISING EN LA ACTIVIDAD DE SERVICIOS COMERCIALES. DEFINICIÓN Y OBJETIVOS 0 0 6 134 0 0 18 486
Total Journal Articles 0 5 23 427 13 49 159 1,851

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Statistics updated 2025-08-05