Access Statistics for Bruno Schivinski
Author contact details at EconPapers.
| Working Paper | File Downloads | Abstract Views | ||||||
|---|---|---|---|---|---|---|---|---|
| Last month | 3 months | 12 months | Total | Last month | 3 months | 12 months | Total | |
| THE EFFECT OF SOCIAL-MEDIA COMMUNICATION ON CONSUMER PERCEPTIONS OF BRANDS | 2 | 4 | 8 | 681 | 2 | 6 | 23 | 2,835 |
| The Impact of Brand Communication on Brand Equity Dimensions and Brand Purchase Intention Through Facebook | 2 | 7 | 14 | 893 | 5 | 15 | 44 | 3,135 |
| The consumer-based brand equity inventory: scale construct and validation | 2 | 3 | 7 | 108 | 4 | 7 | 19 | 325 |
| Total Working Papers | 6 | 14 | 29 | 1,682 | 11 | 28 | 86 | 6,295 |
| Chapter | File Downloads | Abstract Views | ||||||
|---|---|---|---|---|---|---|---|---|
| Last month | 3 months | 12 months | Total | Last month | 3 months | 12 months | Total | |
| Pubicly Available Lecture Webcasts – e-Learning or Promotion Tool? Case Study | 1 | 1 | 1 | 15 | 1 | 1 | 2 | 176 |
| Total Chapters | 1 | 1 | 1 | 15 | 1 | 1 | 2 | 176 |
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