Access Statistics for Susana Costa e Silva

Author contact details at EconPapers.

Working Paper File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
A INTERNACIONALIZAÇÃO e os MECANISMOS de COOPERAÇÃO em REDE na VITROCRISTAL, ACE 0 0 0 94 0 0 1 251
DATABASES in the RESEARCH of INTERNATIONAL ALLIANCES 0 0 0 59 0 0 0 152
Domestic Impact of Internationalisation: The case of JM 0 0 0 45 0 0 1 118
Failure is the stepping stone for success 0 0 1 9 0 1 5 282
THE 3 C’S MODEL OF MILLENNIALS BRAND AWARENESS 0 1 7 416 0 3 24 1,310
THE USE of CONSORTIA for the INTERNATIONALIZATION of FIRMS – MOTA-ENGIL CASE STUDY 0 1 1 146 0 1 2 559
The collective nature of export grouping schemes 0 0 0 35 0 0 1 119
Total Working Papers 0 2 9 804 0 5 34 2,791


Journal Article File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
A Holistic Perspective on the International Market Selection Phenomenon 0 0 0 19 0 0 1 68
A Quasi-Experimental Approach to Analyzing Sexual Appeal and Gender in Advertising – Evidence from Brazil 0 0 0 0 0 0 6 14
Cause-Related Marketing: Do Managers Understand and Use This Tool? 0 0 0 5 1 1 3 22
Cause-related marketing in online environment: the role of brand-cause fit, perceived value, and trust 1 4 12 27 5 8 31 105
Consumer dispositions: Meanings and non-meanings of outgroup favourability 0 0 0 2 1 1 4 12
Doing the right thing or doing things right: what is better for a successful manufacturing reshoring? 0 0 1 11 0 0 5 40
Don’t tell me stories – the narratives of retirement and their relation with brand associations 0 0 0 1 0 0 3 10
Empirical test of the trust–performance link in an international alliances context 0 0 1 20 0 1 5 105
Entrepreneurial cognition and internationalization speed: towards a potential moderating effect of experiential and rational information processing 0 0 0 4 0 0 0 17
Evidence of a glocal marketing strategy: a case study in the Brazilian telecommunication market 0 0 0 6 0 0 2 39
How convenient is it? Delivering online shopping convenience to enhance customer satisfaction and encourage e-WOM 1 3 12 183 4 17 82 1,368
How permeable to cause-related marketing are millennials? 0 0 0 10 1 2 8 47
Insights on Consumer Online Purchase Decisions of Women’s Footwear 0 0 0 12 0 3 4 61
Measuring Experience in International Business: A Systematic Literature Review 0 0 0 1 0 0 1 6
Need for touch and haptic imagery: An investigation in online fashion shopping 0 0 5 47 1 3 17 137
Need-for-touch and online purchase propensity: A comparative study of Portuguese and Chinese consumers 0 0 2 21 0 1 7 85
Portuguese textile association fostering the internationalisation of small and medium-sized enterprises 0 2 2 6 0 2 4 16
Supporting sustainability by promoting online purchase through enhancement of online convenience 1 1 2 11 1 2 9 53
The Impact of Trust on the Approach to Management—A Case Study of Creative Industries 0 0 0 2 0 0 0 18
The evolving role of artificial intelligence in marketing: A review and research agenda 4 28 96 436 17 76 297 1,521
The omni-channel approach: A utopia for companies? 0 1 4 27 0 2 10 104
The relevance of cause-related marketing to post-purchase guilt alleviation 0 0 1 14 0 0 1 81
Understanding Changes on the Country-of-origin Effect of Portugal 0 0 0 5 0 0 0 49
Understanding Success according to Crowdfunding Project’s Initiators 0 0 0 8 0 0 0 33
What Do Managers Think About the Success Potential of CRM Campaigns? 0 0 0 0 0 0 4 24
What Mongolia Produces that the World Should Know About? Consumers’ Information Processing Mechanisms 0 0 1 3 0 0 1 17
Total Journal Articles 7 39 139 881 31 119 505 4,052


Statistics updated 2025-07-04