Access Statistics for Susana Costa e Silva

Author contact details at EconPapers.

Working Paper File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
A INTERNACIONALIZAÇÃO e os MECANISMOS de COOPERAÇÃO em REDE na VITROCRISTAL, ACE 0 0 0 94 1 4 9 260
DATABASES in the RESEARCH of INTERNATIONAL ALLIANCES 0 0 0 59 1 1 3 155
Domestic Impact of Internationalisation: The case of JM 0 0 0 45 2 2 9 127
Failure is the stepping stone for success 0 0 0 9 2 6 12 294
THE 3 C’S MODEL OF MILLENNIALS BRAND AWARENESS 0 0 1 417 0 0 9 1,319
THE USE of CONSORTIA for the INTERNATIONALIZATION of FIRMS – MOTA-ENGIL CASE STUDY 1 1 2 148 2 2 14 573
The collective nature of export grouping schemes 0 0 0 35 0 1 10 129
Total Working Papers 1 1 3 807 8 16 66 2,857


Journal Article File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
A Holistic Perspective on the International Market Selection Phenomenon 0 0 0 19 0 3 8 76
A Quasi-Experimental Approach to Analyzing Sexual Appeal and Gender in Advertising – Evidence from Brazil 0 0 1 1 0 5 15 29
Cause-Related Marketing: Do Managers Understand and Use This Tool? 0 0 0 5 0 2 10 31
Cause-related marketing in online environment: the role of brand-cause fit, perceived value, and trust 0 0 7 33 1 5 47 147
Consumer dispositions: Meanings and non-meanings of outgroup favourability 0 0 0 2 0 0 10 21
Doing the right thing or doing things right: what is better for a successful manufacturing reshoring? 0 0 0 11 0 4 16 56
Don’t tell me stories – the narratives of retirement and their relation with brand associations 0 0 0 1 1 3 7 17
Empirical test of the trust–performance link in an international alliances context 0 0 0 20 2 5 17 122
Entrepreneurial cognition and internationalization speed: towards a potential moderating effect of experiential and rational information processing 0 0 0 4 0 2 10 27
Evidence of a glocal marketing strategy: a case study in the Brazilian telecommunication market 0 0 0 6 1 2 8 47
How convenient is it? Delivering online shopping convenience to enhance customer satisfaction and encourage e-WOM 4 6 20 202 10 23 86 1,450
How permeable to cause-related marketing are millennials? 0 0 3 13 0 12 24 70
Insights on Consumer Online Purchase Decisions of Women’s Footwear 0 0 0 12 0 3 13 74
Measuring Experience in International Business: A Systematic Literature Review 0 1 3 4 0 2 8 14
Need for touch and haptic imagery: An investigation in online fashion shopping 0 2 5 52 2 23 55 191
Need-for-touch and online purchase propensity: A comparative study of Portuguese and Chinese consumers 1 2 4 25 2 4 11 96
Portuguese textile association fostering the internationalisation of small and medium-sized enterprises 1 1 2 8 2 2 8 24
Supporting sustainability by promoting online purchase through enhancement of online convenience 0 0 2 12 0 6 20 72
The Impact of Trust on the Approach to Management—A Case Study of Creative Industries 0 0 0 2 1 5 19 37
The evolving role of artificial intelligence in marketing: A review and research agenda 6 20 85 517 21 69 353 1,857
The omni-channel approach: A utopia for companies? 0 2 10 37 0 7 39 143
The relevance of cause-related marketing to post-purchase guilt alleviation 1 1 1 15 2 4 36 117
Understanding Changes on the Country-of-origin Effect of Portugal 0 0 0 5 0 0 4 53
Understanding Success according to Crowdfunding Project’s Initiators 0 0 0 8 0 1 3 36
What Do Managers Think About the Success Potential of CRM Campaigns? 0 0 0 0 0 1 3 27
What Mongolia Produces that the World Should Know About? Consumers’ Information Processing Mechanisms 0 0 0 3 0 2 8 25
Total Journal Articles 13 35 143 1,017 45 195 838 4,859


Statistics updated 2026-06-04