Access Statistics for Susana Costa e Silva

Author contact details at EconPapers.

Working Paper File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
A INTERNACIONALIZAÇÃO e os MECANISMOS de COOPERAÇÃO em REDE na VITROCRISTAL, ACE 0 0 0 94 0 0 1 251
DATABASES in the RESEARCH of INTERNATIONAL ALLIANCES 0 0 0 59 0 0 0 152
Domestic Impact of Internationalisation: The case of JM 0 0 0 45 0 0 1 118
Failure is the stepping stone for success 0 0 1 9 0 1 4 281
THE 3 C’S MODEL OF MILLENNIALS BRAND AWARENESS 1 3 7 416 2 5 25 1,309
THE USE of CONSORTIA for the INTERNATIONALIZATION of FIRMS – MOTA-ENGIL CASE STUDY 1 1 1 146 1 1 2 559
The collective nature of export grouping schemes 0 0 0 35 0 0 1 119
Total Working Papers 2 4 9 804 3 7 34 2,789

Journal Article File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
A Holistic Perspective on the International Market Selection Phenomenon 0 0 0 19 0 0 1 68
A Quasi-Experimental Approach to Analyzing Sexual Appeal and Gender in Advertising – Evidence from Brazil 0 0 0 0 0 1 7 14
Cause-Related Marketing: Do Managers Understand and Use This Tool? 0 0 0 5 0 1 3 21
Cause-related marketing in online environment: the role of brand-cause fit, perceived value, and trust 3 4 12 26 3 11 35 100
Consumer dispositions: Meanings and non-meanings of outgroup favourability 0 0 0 2 0 1 3 11
Doing the right thing or doing things right: what is better for a successful manufacturing reshoring? 0 0 2 11 0 3 6 40
Don’t tell me stories – the narratives of retirement and their relation with brand associations 0 0 0 1 0 0 3 10
Empirical test of the trust–performance link in an international alliances context 0 1 1 20 0 1 4 104
Entrepreneurial cognition and internationalization speed: towards a potential moderating effect of experiential and rational information processing 0 0 0 4 0 0 2 17
Evidence of a glocal marketing strategy: a case study in the Brazilian telecommunication market 0 0 0 6 0 1 4 39
How convenient is it? Delivering online shopping convenience to enhance customer satisfaction and encourage e-WOM 1 2 12 181 5 18 94 1,356
How permeable to cause-related marketing are millennials? 0 0 0 10 0 1 6 45
Insights on Consumer Online Purchase Decisions of Women’s Footwear 0 0 0 12 1 1 4 59
Measuring Experience in International Business: A Systematic Literature Review 0 0 0 1 0 0 1 6
Need for touch and haptic imagery: An investigation in online fashion shopping 0 0 5 47 1 3 16 135
Need-for-touch and online purchase propensity: A comparative study of Portuguese and Chinese consumers 0 0 4 21 0 1 9 84
Portuguese textile association fostering the internationalisation of small and medium-sized enterprises 1 1 2 5 1 2 4 15
Supporting sustainability by promoting online purchase through enhancement of online convenience 0 0 1 10 0 3 9 51
The Impact of Trust on the Approach to Management—A Case Study of Creative Industries 0 0 0 2 0 0 0 18
The evolving role of artificial intelligence in marketing: A review and research agenda 11 24 98 419 25 74 315 1,470
The omni-channel approach: A utopia for companies? 0 0 4 26 0 0 13 102
The relevance of cause-related marketing to post-purchase guilt alleviation 0 0 1 14 0 0 1 81
Understanding Changes on the Country-of-origin Effect of Portugal 0 0 0 5 0 0 1 49
Understanding Success according to Crowdfunding Project’s Initiators 0 0 0 8 0 0 0 33
What Do Managers Think About the Success Potential of CRM Campaigns? 0 0 0 0 0 2 4 24
What Mongolia Produces that the World Should Know About? Consumers’ Information Processing Mechanisms 0 0 1 3 0 0 1 17
Total Journal Articles 16 32 143 858 36 124 546 3,969

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Statistics updated 2025-05-12