Access Statistics for Susana Costa e Silva

Author contact details at EconPapers.

Working Paper File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
A INTERNACIONALIZAÇÃO e os MECANISMOS de COOPERAÇÃO em REDE na VITROCRISTAL, ACE 0 0 1 94 0 1 2 251
DATABASES in the RESEARCH of INTERNATIONAL ALLIANCES 0 0 1 59 0 0 1 152
Domestic Impact of Internationalisation: The case of JM 0 0 0 45 0 0 1 118
Failure is the stepping stone for success 0 0 1 9 0 2 5 280
THE 3 C’S MODEL OF MILLENNIALS BRAND AWARENESS 0 1 4 413 1 2 22 1,305
THE USE of CONSORTIA for the INTERNATIONALIZATION of FIRMS – MOTA-ENGIL CASE STUDY 0 0 0 145 0 1 1 558
The collective nature of export grouping schemes 0 0 0 35 0 0 1 119
Total Working Papers 0 1 7 800 1 6 33 2,783

Journal Article File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
A Holistic Perspective on the International Market Selection Phenomenon 0 0 0 19 0 0 2 68
A Quasi-Experimental Approach to Analyzing Sexual Appeal and Gender in Advertising – Evidence from Brazil 0 0 0 0 0 2 7 13
Cause-Related Marketing: Do Managers Understand and Use This Tool? 0 0 0 5 1 1 3 21
Cause-related marketing in online environment: the role of brand-cause fit, perceived value, and trust 1 3 12 23 6 12 36 95
Consumer dispositions: Meanings and non-meanings of outgroup favourability 0 0 0 2 1 2 4 11
Doing the right thing or doing things right: what is better for a successful manufacturing reshoring? 0 0 2 11 3 3 7 40
Don’t tell me stories – the narratives of retirement and their relation with brand associations 0 0 0 1 0 0 3 10
Empirical test of the trust–performance link in an international alliances context 1 1 1 20 1 1 5 104
Entrepreneurial cognition and internationalization speed: towards a potential moderating effect of experiential and rational information processing 0 0 1 4 0 0 4 17
Evidence of a glocal marketing strategy: a case study in the Brazilian telecommunication market 0 0 0 6 0 1 4 38
How convenient is it? Delivering online shopping convenience to enhance customer satisfaction and encourage e-WOM 1 4 16 180 8 24 115 1,346
How permeable to cause-related marketing are millennials? 0 0 0 10 1 3 6 45
Insights on Consumer Online Purchase Decisions of Women’s Footwear 0 0 0 12 0 0 5 58
Measuring Experience in International Business: A Systematic Literature Review 0 0 0 1 0 1 1 6
Need for touch and haptic imagery: An investigation in online fashion shopping 0 2 5 47 0 6 15 132
Need-for-touch and online purchase propensity: A comparative study of Portuguese and Chinese consumers 0 1 5 21 1 3 11 84
Portuguese textile association fostering the internationalisation of small and medium-sized enterprises 0 0 1 4 1 1 3 14
Supporting sustainability by promoting online purchase through enhancement of online convenience 0 0 1 10 2 2 9 50
The Impact of Trust on the Approach to Management—A Case Study of Creative Industries 0 0 0 2 0 0 1 18
The evolving role of artificial intelligence in marketing: A review and research agenda 5 21 100 400 20 58 333 1,416
The omni-channel approach: A utopia for companies? 0 0 6 26 0 0 15 102
The relevance of cause-related marketing to post-purchase guilt alleviation 0 0 2 14 0 0 2 81
Understanding Changes on the Country-of-origin Effect of Portugal 0 0 0 5 0 0 1 49
Understanding Success according to Crowdfunding Project’s Initiators 0 0 0 8 0 0 0 33
What Do Managers Think About the Success Potential of CRM Campaigns? 0 0 0 0 2 2 4 24
What Mongolia Produces that the World Should Know About? Consumers’ Information Processing Mechanisms 0 0 1 3 0 0 1 17
Total Journal Articles 8 32 153 834 47 122 597 3,892

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Statistics updated 2025-03-03