Access Statistics for Helena Baptista Alves

Author contact details at EconPapers.

Working Paper File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
A Phenomenographic Analysis of the Social Marketing Concept 0 0 0 27 0 0 10 179
A model of university choice: an exploratory approach 0 0 1 200 0 0 18 653
An Analysis and List of Concepts of Social Marketing, Social Responsibility and Cause Related Marketing 0 0 1 149 1 1 13 348
Are we teaching social marketing properly? 0 0 3 33 0 0 11 94
LA MEDICIÓN DE LA SATISFACCIÓN EN LA ENSEÑANZA UNIVERSITARIA: EL EJEMPLO DE LA UNIVERSIDADE DA BEIRA INTERIOR 0 0 1 953 0 0 7 4,227
MARKETING HIGHER EDUCATION: STUDENTS’ SERVICE EXPECTATIONS 0 0 2 1,389 2 2 18 4,013
Open innovative governance, transparency and citizens´ quality of life: An application to Portuguese municipalities 0 0 1 81 0 2 20 297
Stages in the Historical Evolution and the Concept of Public Sector Marketing: Reflections on Developments 0 0 0 147 1 2 18 710
Student Satisfaction During and After Higher Education Service Consump tion 0 0 0 40 0 0 6 138
The Attraction of Students to the Undergraduate Degree Course in Admin istration 0 0 0 6 1 1 9 60
University Stakeholders: Identification and Classification by Importan ce 0 0 0 410 1 2 16 1,672
Total Working Papers 0 0 9 3,435 6 10 146 12,391

Journal Article File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
A mathematical model for the customer dynamics based on marketing policy 0 0 1 5 2 2 14 37
A multi-country level analysis of the environmental attitudes and behaviours among young consumers 0 0 0 10 0 1 10 68
An Exploratory Research on the Stakeholders of a University 2 2 3 18 2 3 15 152
Bridging Intellectual Capital, Sustainable Development and Quality of Life in Higher Education Institutions 0 0 0 17 1 5 15 101
Can students’ satisfaction indexes be applied the same way in different countries? 0 0 0 4 0 0 6 30
Co-creation and innovation in public services 0 0 2 27 0 1 21 130
Conceptualizing social entrepreneurship: perspectives from the literature 0 0 0 15 0 2 12 97
Consumer experience and the valued elements in the three phases of purchase of a cultural event 0 0 3 16 0 1 15 69
Development of a model to analyze HEI image: a case based on a private and a public university 0 1 8 25 0 3 18 62
Dimensions of service quality and satisfaction in healthcare: a patient’s satisfaction index 0 0 0 129 0 2 17 450
Drivers of innovation strategies: Testing the Tidd and Bessant (2009) model 0 1 9 213 3 8 85 1,226
Influence of Internal Marketing on Organizational Commitment-Evidence from Care Institutions for the Elderly 0 0 0 39 0 0 11 122
La medición de la satisfacción en la enseóanza universitaria: El ejemplo de la universidade da beirainterior 0 0 2 34 0 3 16 259
Linking municipal Best Value and market performance: the Portuguese experience 0 0 0 0 0 2 8 20
Measurement of Customer’s Tacit Knowledge in Small Rural Lodgings 0 0 0 4 0 0 10 46
Optimal control of the customer dynamics based on marketing policy 0 0 0 9 0 0 17 36
Public services marketing: casebook 0 0 0 17 0 0 7 79
Student Satisfaction Index in Portuguese Public Higher Education 0 0 0 36 0 1 16 101
Sustainable resource use and economic dynamics 0 0 0 5 0 0 6 47
The impact of choice factors on international students’ loyalty mediated by satisfaction 0 1 1 5 0 1 11 61
The measurement of perceived value in higher education: a unidimensional approach 0 1 2 24 1 4 23 103
The measurement of the construct satisfaction in higher education 0 0 1 44 0 1 17 129
UBICOOL - From Theory to Practice 0 0 0 0 0 2 10 47
Universities Need a Market Orientation to Attract Non-Traditional Stakeholders as New Financing Sources 0 0 0 17 0 2 7 84
Value co-creation: Concept and contexts of application and study 0 3 11 165 0 6 58 592
Total Journal Articles 2 9 43 878 9 50 445 4,148

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Statistics updated 2026-09-10