Access Statistics for Helena Baptista Alves

Author contact details at EconPapers.

Working Paper File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
A Phenomenographic Analysis of the Social Marketing Concept 0 0 0 27 0 0 0 169
A model of university choice: an exploratory approach 0 0 1 199 0 1 6 635
An Analysis and List of Concepts of Social Marketing, Social Responsibility and Cause Related Marketing 0 0 1 148 0 0 2 335
Are we teaching social marketing properly? 0 0 1 30 0 0 2 83
LA MEDICIÓN DE LA SATISFACCIÓN EN LA ENSEÑANZA UNIVERSITARIA: EL EJEMPLO DE LA UNIVERSIDADE DA BEIRA INTERIOR 0 1 4 952 0 2 14 4,220
MARKETING HIGHER EDUCATION: STUDENTS’ SERVICE EXPECTATIONS 0 0 1 1,387 1 3 7 3,995
Open innovative governance, transparency and citizens´ quality of life: An application to Portuguese municipalities 0 0 0 80 1 1 6 277
Stages in the Historical Evolution and the Concept of Public Sector Marketing: Reflections on Developments 0 2 4 147 1 3 6 692
Student Satisfaction During and After Higher Education Service Consump tion 0 0 0 40 0 0 0 132
The Attraction of Students to the Undergraduate Degree Course in Admin istration 0 0 1 6 0 1 3 51
University Stakeholders: Identification and Classification by Importan ce 1 1 1 410 1 1 9 1,656
Total Working Papers 1 4 14 3,426 4 12 55 12,245

Journal Article File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
A mathematical model for the customer dynamics based on marketing policy 0 1 1 4 0 2 2 23
A multi-country level analysis of the environmental attitudes and behaviours among young consumers 0 0 0 10 0 0 1 58
An Exploratory Research on the Stakeholders of a University 0 0 0 15 0 0 6 137
Bridging Intellectual Capital, Sustainable Development and Quality of Life in Higher Education Institutions 0 0 0 17 1 3 6 86
Can students’ satisfaction indexes be applied the same way in different countries? 0 0 0 4 1 1 1 24
Co-creation and innovation in public services 0 0 0 25 2 2 4 109
Conceptualizing social entrepreneurship: perspectives from the literature 0 0 0 15 0 0 4 85
Consumer experience and the valued elements in the three phases of purchase of a cultural event 0 0 1 13 0 1 6 54
Development of a model to analyze HEI image: a case based on a private and a public university 1 1 4 17 1 3 9 44
Dimensions of service quality and satisfaction in healthcare: a patient’s satisfaction index 0 0 3 129 0 0 7 433
Drivers of innovation strategies: Testing the Tidd and Bessant (2009) model 1 3 16 204 2 8 52 1,141
Influence of Internal Marketing on Organizational Commitment-Evidence from Care Institutions for the Elderly 0 2 3 39 0 2 4 111
La medición de la satisfacción en la enseóanza universitaria: El ejemplo de la universidade da beirainterior 0 1 3 32 0 2 15 243
Linking municipal Best Value and market performance: the Portuguese experience 0 0 0 0 0 0 2 12
Measurement of Customer’s Tacit Knowledge in Small Rural Lodgings 0 0 0 4 0 0 3 36
Optimal control of the customer dynamics based on marketing policy 0 0 0 9 0 0 0 19
Public services marketing: casebook 0 0 0 17 0 0 0 72
Student Satisfaction Index in Portuguese Public Higher Education 0 0 0 36 1 1 1 85
Sustainable resource use and economic dynamics 0 0 0 5 0 0 0 41
The impact of choice factors on international students’ loyalty mediated by satisfaction 0 0 1 4 0 0 6 50
The measurement of perceived value in higher education: a unidimensional approach 0 1 3 22 0 1 5 80
The measurement of the construct satisfaction in higher education 1 1 3 43 2 3 8 112
UBICOOL - From Theory to Practice 0 0 0 0 0 1 2 37
Universities Need a Market Orientation to Attract Non-Traditional Stakeholders as New Financing Sources 0 0 1 17 0 2 4 77
Value co-creation: Concept and contexts of application and study 1 2 13 154 7 12 47 534
Total Journal Articles 4 12 52 835 17 44 195 3,703

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Statistics updated 2025-09-05