Access Statistics for Helena Baptista Alves

Author contact details at EconPapers.

Working Paper File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
A Phenomenographic Analysis of the Social Marketing Concept 0 0 0 27 0 0 0 169
A model of university choice: an exploratory approach 0 0 0 198 0 0 10 629
An Analysis and List of Concepts of Social Marketing, Social Responsibility and Cause Related Marketing 0 0 1 147 0 0 2 333
Are we teaching social marketing properly? 0 0 0 29 0 0 0 81
LA MEDICIÓN DE LA SATISFACCIÓN EN LA ENSEÑANZA UNIVERSITARIA: EL EJEMPLO DE LA UNIVERSIDADE DA BEIRA INTERIOR 0 0 3 948 0 4 19 4,206
MARKETING HIGHER EDUCATION: STUDENTS’ SERVICE EXPECTATIONS 0 0 2 1,386 0 0 11 3,988
Open innovative governance, transparency and citizens´ quality of life: An application to Portuguese municipalities 0 1 1 80 0 2 2 271
Stages in the Historical Evolution and the Concept of Public Sector Marketing: Reflections on Developments 0 0 1 143 0 0 1 686
Student Satisfaction During and After Higher Education Service Consump tion 0 0 1 40 0 0 1 132
The Attraction of Students to the Undergraduate Degree Course in Admin istration 0 0 0 5 0 0 2 48
University Stakeholders: Identification and Classification by Importan ce 0 0 0 409 0 2 6 1,647
Total Working Papers 0 1 9 3,412 0 8 54 12,190

Journal Article File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
A mathematical model for the customer dynamics based on marketing policy 0 0 1 3 0 0 2 21
A multi-country level analysis of the environmental attitudes and behaviours among young consumers 0 0 0 10 0 0 1 57
An Exploratory Research on the Stakeholders of a University 0 2 3 15 0 3 12 131
Bridging Intellectual Capital, Sustainable Development and Quality of Life in Higher Education Institutions 0 0 1 17 0 0 8 80
Can students’ satisfaction indexes be applied the same way in different countries? 0 0 0 4 0 2 2 23
Co-creation and innovation in public services 1 2 4 25 2 3 9 105
Conceptualizing social entrepreneurship: perspectives from the literature 0 0 0 15 0 0 0 81
Consumer experience and the valued elements in the three phases of purchase of a cultural event 0 1 3 12 1 2 7 48
Development of a model to analyze HEI image: a case based on a private and a public university 0 0 2 13 0 0 4 35
Dimensions of service quality and satisfaction in healthcare: a patient’s satisfaction index 0 0 3 126 2 2 12 426
Drivers of innovation strategies: Testing the Tidd and Bessant (2009) model 1 4 10 188 3 20 68 1,089
Influence of Internal Marketing on Organizational Commitment-Evidence from Care Institutions for the Elderly 1 2 6 36 1 3 11 107
La medición de la satisfacción en la enseóanza universitaria: El ejemplo de la universidade da beirainterior 0 0 3 29 0 2 18 228
Linking municipal Best Value and market performance: the Portuguese experience 0 0 0 0 0 0 2 10
Measurement of Customer’s Tacit Knowledge in Small Rural Lodgings 0 0 0 4 0 1 2 33
Optimal control of the customer dynamics based on marketing policy 0 0 0 9 0 0 1 19
Public services marketing: casebook 0 0 0 17 0 0 0 72
Student Satisfaction Index in Portuguese Public Higher Education 0 0 0 36 0 0 1 84
Sustainable resource use and economic dynamics 0 0 0 5 0 0 0 41
The impact of choice factors on international students’ loyalty mediated by satisfaction 0 0 0 3 0 0 3 44
The measurement of perceived value in higher education: a unidimensional approach 0 0 2 19 1 3 10 75
The measurement of the construct satisfaction in higher education 0 0 2 40 1 2 9 104
UBICOOL - From Theory to Practice 0 0 0 0 0 0 2 35
Universities Need a Market Orientation to Attract Non-Traditional Stakeholders as New Financing Sources 0 0 2 16 0 3 8 73
Value co-creation: Concept and contexts of application and study 2 3 18 141 8 14 64 487
Total Journal Articles 5 14 60 783 19 60 256 3,508

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Statistics updated 2024-09-04