Access Statistics for Olga Alkanova

Author contact details at EconPapers.

Working Paper File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
Brand equity in modern marketing theory 0 0 0 8 1 1 1 26
The role of brand characteristics in brand alliance engagement with different types of partners: An exploratory study 0 0 0 2 0 0 1 20
Total Working Papers 0 0 0 10 1 1 2 46


Statistics updated 2025-02-05