Access Statistics for Olga Alkanova

Author contact details at EconPapers.

Working Paper File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
Brand equity in modern marketing theory 0 1 1 6 0 1 4 21
The role of brand characteristics in brand alliance engagement with different types of partners: An exploratory study 0 0 0 1 0 0 2 16
Total Working Papers 0 1 1 7 0 1 6 37


Statistics updated 2022-06-07