Access Statistics for Benjamin Boeuf

Author contact details at EconPapers.

Working Paper File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
An Ethical Perspective on Necro-Advertising: The Moderating Effect of Brand Equity 0 0 0 0 1 1 2 5
Interference effects in competitive sponsorship clutter 0 0 0 0 0 1 2 15
L’expérience d’achat outre-frontière sur Internet: proposition d’un modèle conceptuel 0 0 0 0 0 0 0 18
Political ideology and health risk perceptions of food 0 0 0 0 0 0 1 8
Posting from beyond the grave: An autopsy of consumer attitudes toward promotional communication in a posthumous context 0 0 0 0 0 1 1 2
The impact of death on consumer responses to celebrity endorser misbehavior 0 1 1 1 1 4 7 30
The impact of mortality anxiety on attitude toward product innovation 0 0 0 0 0 0 2 6
Une approche protéiforme de la confiance du consommateur: Le cas des médicaments 0 0 0 0 0 0 1 31
Total Working Papers 0 1 1 1 2 7 16 115


Journal Article File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
An Ethical Perspective on Necro-Advertising: The Moderating Effect of Brand Equity 2 2 2 15 6 8 13 91
Boys do not cry: the negative effects of brand masculinity on brand emotions 1 1 4 26 1 2 17 102
Political ideology and health risk perceptions of food 0 0 0 1 0 0 0 14
Posting from beyond the grave: An autopsy of consumer attitudes toward promotional communication in a posthumous context 0 0 1 3 2 3 5 42
The impact of mortality anxiety on attitude toward product innovation 0 0 1 21 2 2 8 75
Total Journal Articles 3 3 8 66 11 15 43 324


Statistics updated 2025-03-03