Access Statistics for Benjamin Boeuf

Author contact details at EconPapers.

Working Paper File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
An Ethical Perspective on Necro-Advertising: The Moderating Effect of Brand Equity 0 0 0 0 1 2 8 13
Interference effects in competitive sponsorship clutter 0 0 0 0 1 3 4 19
L’expérience d’achat outre-frontière sur Internet: proposition d’un modèle conceptuel 0 0 0 0 1 2 4 22
Political ideology and health risk perceptions of food 0 0 1 1 1 5 7 15
Posting from beyond the grave: An autopsy of consumer attitudes toward promotional communication in a posthumous context 0 0 0 0 1 1 2 4
The impact of death on consumer responses to celebrity endorser misbehavior 0 0 0 1 3 5 8 39
The impact of mortality anxiety on attitude toward product innovation 0 0 0 0 0 0 7 13
Une approche protéiforme de la confiance du consommateur: Le cas des médicaments 0 0 0 0 0 0 2 33
Total Working Papers 0 0 1 2 8 18 42 158


Journal Article File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
An Ethical Perspective on Necro-Advertising: The Moderating Effect of Brand Equity 1 2 7 33 4 10 29 148
Boys do not cry: the negative effects of brand masculinity on brand emotions 1 1 3 29 5 9 21 125
Political ideology and health risk perceptions of food 0 0 0 1 0 0 2 16
Posting from beyond the grave: An autopsy of consumer attitudes toward promotional communication in a posthumous context 0 0 2 5 4 8 23 68
The impact of mortality anxiety on attitude toward product innovation 0 0 0 21 0 5 16 92
Total Journal Articles 2 3 12 89 13 32 91 449


Statistics updated 2026-05-06