Access Statistics for Francesca Checchinato

Author contact details at EconPapers.

Working Paper File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
Do distributors really know the product? Approaching emerging markets through exports 0 0 0 44 0 0 1 63
Internationalization of a Chinese "born glocal" brand: the case of Goodbaby 0 0 0 67 0 0 2 222
Managing digital marketing strategies in emerging markets: The case of China 0 0 4 222 0 1 16 496
Regional misalignment in twin transition: coping with a double perspective on green and digital transformations 0 2 6 6 0 4 5 5
The hidden costs of going global: insights from firms' entry into foreign markets 0 1 2 49 0 3 6 223
The interplay role of destination area hashtags to enhance small destination pictures’ engagement on Instagram 0 0 2 11 0 1 8 20
Total Working Papers 0 3 14 399 0 9 38 1,029


Journal Article File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
An analysis of factors influencing the online presence in distant countries: the case of italian fashion brands in china 0 0 0 5 0 0 2 32
Does country of origin affect brand associations? The case of Italian brands in China 0 0 0 13 0 0 1 54
Introduzione. Dall'eWom allo showrooming: nuovi contesti e prospettive per la ricerca di marketing 0 0 0 12 0 0 0 27
Le alleanze di marketing nelle imprese italiane 0 0 2 19 0 1 7 67
Leveraging domestic and foreign learning to develop marketing capabilities 0 0 0 0 0 0 0 0
Luoghi d'esperienza e strategie competitive nel dettaglio 0 0 0 26 0 0 3 76
Measuring the Effects of Video Advertising on Brand Associations 0 1 1 12 0 1 2 46
Opportunit? e problemi nello sviluppo di una strategia di co-branding 0 1 2 16 0 1 2 35
The challenge of publishing research about a never-ending subject for marketing scholars: The country of origin 0 0 0 3 0 0 1 20
The communication of foreign products in China through the store: an empirical analysis 0 0 0 23 0 0 1 93
The relationship between brand constructs and motivational patterns in crowdfunding decisions. Evidence from university crowdfunding 0 0 0 2 0 0 2 8
Tre imprese italiane nel mercato cinese: le esperienze di Illycaffè, Irsap e Faam. Intervista a Giovanni Loser, Fabrizio Rossi e Federico Vitali 0 0 1 32 0 0 5 128
Web 2.0: un'indagine sulle societ? di calcio italiane 0 0 0 44 0 0 0 130
Total Journal Articles 0 2 6 207 0 3 26 716


Chapter File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
Exploring the Intersection Between Geographical Indications and Sustainable Wine Tourism: The Case of Le Colline del Prosecco di Conegliano e Valdobbiadene 0 0 1 1 0 0 3 3
Total Chapters 0 0 1 1 0 0 3 3


Statistics updated 2025-02-05