Access Statistics for Mihaela Constantinescu

Author contact details at EconPapers.

Journal Article File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
Assessing Corporate Clients’ Expectations on Relationship Building with a Digital Marketing Agency – A Qualitative Approach 0 0 0 18 0 0 2 70
Assessing the applicability of neuromarketing tools in online social networks from a business perspective 0 0 0 20 1 1 1 52
Attitude Evaluation on Using the Neuromarketing Approach in Social Media: Matching Company’s Purposes and Consumer’s Benefits for Sustainable Business Growth 0 0 0 21 1 1 11 111
Building a Brand in the Romanian Music Industry 0 0 2 6 0 0 5 37
COMPARATIVE ANALISYS BETWEEN THE OBJECTIVE AND THE SUBJECTIVE QUALITY OF LIFE APPROACH - STRENGTHS AND WEAKNESSES 0 1 1 100 1 4 8 1,245
Experiential Marketing and Advertising Efficiency – a Marketing Experiment 0 0 2 39 0 0 5 130
Funding scientific research in Romanian economic universities 0 0 0 2 0 0 0 14
Main Issues Regarding the Relationship between Cognitive Maps and Internet Consumer Behavior - a Knowledge Based Approach 0 0 0 45 0 0 1 464
Making Indian companies CDM compatible: towards a green financial strategy 0 0 0 14 0 0 0 56
Marketing Campaign for Sports Clubs. Case study: Archery Club Saga 0 0 2 11 0 0 8 39
Navigating Consumer Minds: A Neuromarketing Perspective on Employer Branding in the IT Industry using Eye-Tracking 1 1 3 3 1 3 11 11
Polish Tourists’ Perceptions of Service Quality Offered by Summer Resort Hotels in Romania 0 0 0 7 0 0 1 47
Relationship marketing with the supply chain a prerequisite for business sustainability 0 0 0 9 1 1 4 91
Revolutionizing Marketing Research Through AI: comprehensive review of the past, present, and future 2 3 8 16 3 6 20 49
Romanian consumer’s perception on quality of life – sport relationship 0 0 0 15 0 2 3 57
Rurbanization—Making the City Greener: Young Citizen Implication and Future Actions 0 0 0 5 0 1 3 32
STRATEGIC MARKETING AND QUALITY OF LIFE 0 0 1 55 0 0 3 338
STRATEGIC MARKETING PLANNING IN SPORTS- A PERSPECTIVE OF QUALITY OF LIFE IMPROVEMENT 0 0 1 114 0 2 9 637
Sports Sustainability in Romania. How Sports Clubs in Romania's Football 1st Division Communicate about Sustainability 0 2 2 2 1 8 8 8
Sustainable Development of Urban Green Areas for Quality of Life Improvement—Argument for Increased Citizen Participation 0 0 0 0 0 4 4 21
The Analysis of the Importance of Branding Elements in the Romanian Music Industry 0 0 0 11 0 0 1 53
The Brand of an Athlete - Reconsidering Its Dimensions 0 1 9 19 1 3 26 79
The Relationship between the Quality of Life Concept and Social Marketing Development 0 0 4 22 0 3 10 81
The Specifics of the Sport Product and Their Implications within the Marketing Activity 1 2 4 45 1 3 9 170
The attitude of Romanian economic academic researchers towards the Horizon 2020 funding grants 0 0 0 1 0 0 0 14
The economic crisis – implications on methods and instruments used in quality of life studies 0 0 0 8 0 0 0 72
Understanding Consumer Behaviour in the Digital Era: A Literature Review 4 11 45 45 20 42 133 133
Understanding the Consumer of Books in the Digital Era 0 1 4 13 0 3 15 33
Using Marketing Research in Identifying the Best Marketing Consulting Services for Young Entrepreneurs 0 0 0 4 0 0 3 31
Using the Right Content on Social Media to Enhance Consumer Engagement 0 0 1 4 1 2 5 11
Total Journal Articles 8 22 89 674 32 89 309 4,186

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Statistics updated 2025-10-06