Access Statistics for Pierre DESMET

Author contact details at EconPapers.

Working Paper File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
A study of the Potential Effects of the Conversion to Euro 0 0 0 0 0 0 1 12
Ask and Ye Shall Receive: The Effect of the Appeals Scale on Consumers' Donation Behavior 0 0 0 0 0 0 1 24
Asking for Less to Obtain More 0 0 0 0 0 0 0 13
Buying behavior study with basket analysis: pre-clustering with a Kohonen map 0 0 0 0 0 0 1 10
Comparaison de la prédictivité d'un réseau de neurones à rétropropagation avec celles des méthodes de régression linéaire, logistique et AID pour le calcul des scores en marketing direct 0 0 0 0 0 1 2 15
Comparaison des comportements d'achat en magasins laboratoires réel et virtuel 0 0 0 0 0 0 2 54
Consumer's perceptions and evaluations of virtual bundling 0 0 0 4 1 1 2 24
Differential Effects of Price-beating Versus Price-matching Guarantee on Retailers' Price Image 0 0 0 0 0 0 0 23
Do network externalities really matter in consumer behavior? Experimental framework for measuring willingness to pay for network size 0 0 0 0 0 0 1 30
Effet du passage à l'euro sur les marques de distributeurs: une réplication partielle de l'étude de Diller et Ivens 0 0 0 0 0 0 0 9
Effet signal d'une réduction promotionnelle du prix: concept et expérimentation 0 0 0 0 0 0 0 8
Effetti segnaletici della promozione sull'accettazione di un prodotto di largo consumo 0 0 0 0 1 1 2 12
Estimation of Product Category Sales Responsiveness to Allocated Shelf Space 0 0 0 0 0 0 2 50
Format Effects in Volume Discounts to Consumers 0 0 0 6 0 0 0 27
Hedonic Prices and Colinearity: An Empirical Comparison of Statistical and Neuronal Solutions 0 0 0 0 0 0 1 10
La relation prix-qualité dans l'automobile: comparaison de méthodes d'estimation des prix hédoniques 0 0 0 0 0 1 2 18
Le prix en question: la nouvelle sensibilité du consommateur 0 0 0 0 0 0 1 8
Les déterminants du prix et la représentation mentale du consommateur 0 0 0 0 0 0 0 11
Les déterminants du prix et la représentation mentale du consommateur 0 0 0 0 0 0 0 12
Les méthodes de mesure de l'importance des critères de satisfaction 0 0 0 0 2 2 2 11
MARKET 0 0 0 0 0 1 6 126
Market - Fondements et méthodes des recherches en marketing 0 0 0 0 16 51 351 2,849
Mesures d'audience sur internet: à la croisée des chemins entre approche publicitaire et marketing direct 0 0 0 0 0 0 2 20
Negative effect of the promotion signal on reference price 0 0 0 0 0 0 0 10
Perceived quality in a multi-channel environment:Impact of website visits on perceived in-storequality 0 0 1 24 0 0 2 93
Perceived value and trustworthiness of a multi- promotion offer 0 0 0 9 0 0 2 39
Perceptions et évaluations du lot virtuel par le consommateur 0 0 0 0 0 0 1 31
Pierre Desmet Promotion des ventes et capital marque 0 0 0 0 0 0 1 19
Politique de prix 0 0 0 0 0 0 0 18
Politiques de prix sur Internet 0 0 0 0 1 4 7 59
Price matching guarantees: effects of offering discrepancy discounts 0 0 0 0 0 0 1 10
Relative performance of the statistical learning network: An application of the price-quality relationship in the automobile 0 0 0 0 0 0 1 11
Rédacteur en chef invité, Numéro spécial "Produit" 0 0 0 0 0 0 2 15
Réseaux de neurones et Marketing 0 0 0 0 0 1 1 19
The Impact of Mail Order on Subsequent Donations: An Experiment 0 0 0 0 0 0 1 5
Valeur et sincérité perçues d'une promotion multi-mécanismes 0 0 0 0 0 0 0 22
Valeur et sincérité perçues d'une promotion multi-mécanismes 0 0 0 3 0 0 2 27
Total Working Papers 0 0 1 46 21 63 400 3,754

Journal Article File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
Are emotions consequences of affective expectations? A commentary essay 0 0 0 6 0 0 1 47
Ask and ye shall receive: The effect of the appeals scale on consumers' donation behavior 1 1 1 39 3 3 6 171
How retailer money-back guarantees influence consumer preferences for retailer versus national brands 0 0 0 7 1 11 28 90
Refund depth effects on the impact of price-beating guarantees 0 0 0 13 0 0 0 61
Total Journal Articles 1 1 1 65 4 14 35 369

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Statistics updated 2023-06-05