Access Statistics for Kristof de Wulf

Author contact details at EconPapers.

Working Paper File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
A New Measure of Brand Personality 0 1 7 1,053 6 12 39 4,097
Does Attitudinal Commitment to Stores Always Lead to Behavioral Loyalty? The Moderating Effect of Age 0 0 2 415 4 6 19 1,445
Investments In Consumer Relationships - A Critical Reassessment And Model Extension 0 0 0 310 6 7 9 802
Is gender stereotyping in advertising more prevalent in masculine countries? A cross-national analysis 0 0 0 918 4 4 7 7,275
Relationship marketing effectiveness in retailing: a contingency approach 0 0 0 58 1 1 5 201
The Relationship between Consumers Unethical Behavior and Customer Loyalty in a Retail Environment 1 1 1 387 5 7 10 2,336
The influence of topic involvement on mail survey response behavior 0 0 0 88 3 3 5 582
The relationship between consumers unethical behavior and customer loyalty in a retail environment 0 0 0 644 1 1 14 3,001
What drives consumer participation to loyalty programs? A conjoint analytical approach 0 0 0 1,314 3 3 11 2,903
Total Working Papers 1 2 10 5,187 33 44 119 22,642


Journal Article File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
A new measure of brand personality 0 0 9 26 6 15 51 174
Consumer learning and its impact on store format selection 0 0 1 5 2 5 12 40
Strengthening outcomes of retailer-consumer relationships: The dual impact of relationship marketing tactics and consumer personality 0 0 3 265 5 5 17 733
Total Journal Articles 0 0 13 296 13 25 80 947


Statistics updated 2026-05-06