Access Statistics for Kristof de Wulf

Author contact details at EconPapers.

Working Paper File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
A New Measure of Brand Personality 2 6 16 1,034 4 12 42 4,001
Does Attitudinal Commitment to Stores Always Lead to Behavioral Loyalty? The Moderating Effect of Age 0 0 1 410 0 1 3 1,421
Investments In Consumer Relationships - A Critical Reassessment And Model Extension 0 1 1 309 0 1 1 790
Is gender stereotyping in advertising more prevalent in masculine countries? A cross-national analysis 1 1 3 914 1 1 7 7,257
Relationship marketing effectiveness in retailing: a contingency approach 0 0 1 58 0 0 5 194
The Relationship between Consumers’ Unethical Behavior and Customer Loyalty in a Retail Environment 0 0 2 385 0 0 7 2,323
The influence of topic involvement on mail survey response behavior 0 0 0 88 0 1 1 575
The relationship between consumers unethical behavior and customer loyalty in a retail environment 0 0 0 644 0 0 2 2,987
What drives consumer participation to loyalty programs? A conjoint analytical approach 1 1 3 1,314 1 1 7 2,886
Total Working Papers 4 9 27 5,156 6 17 75 22,434


Journal Article File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
A new measure of brand personality 0 3 3 13 0 4 16 80
Consumer learning and its impact on store format selection 0 0 0 4 0 0 3 23
Strengthening outcomes of retailer-consumer relationships: The dual impact of relationship marketing tactics and consumer personality 0 2 5 255 0 7 20 692
Total Journal Articles 0 5 8 272 0 11 39 795


Statistics updated 2023-05-07