Access Statistics for Kristof de Wulf

Author contact details at EconPapers.

Working Paper	File Downloads				Abstract Views
Working Paper	Last month	3 months	12 months	Total	Last month	3 months	12 months	Total
A New Measure of Brand Personality	1	2	5	1,046	3	9	17	4,057
Does Attitudinal Commitment to Stores Always Lead to Behavioral Loyalty? The Moderating Effect of Age	0	1	2	413	0	1	4	1,426
Investments In Consumer Relationships - A Critical Reassessment And Model Extension	0	0	0	310	0	0	0	793
Is gender stereotyping in advertising more prevalent in masculine countries? A cross-national analysis	0	0	0	918	0	0	2	7,268
Relationship marketing effectiveness in retailing: a contingency approach	0	0	0	58	0	0	1	195
The Relationship between Consumers’ Unethical Behavior and Customer Loyalty in a Retail Environment	0	0	1	386	0	0	1	2,326
The influence of topic involvement on mail survey response behavior	0	0	0	88	1	1	1	576
The relationship between consumers unethical behavior and customer loyalty in a retail environment	0	0	0	644	0	0	0	2,987
What drives consumer participation to loyalty programs? A conjoint analytical approach	0	0	0	1,314	0	0	1	2,892
Total Working Papers	1	3	8	5,177	4	11	27	22,520

Journal Article	File Downloads				Abstract Views
Journal Article	Last month	3 months	12 months	Total	Last month	3 months	12 months	Total
A new measure of brand personality	0	0	1	17	1	6	19	121
Consumer learning and its impact on store format selection	0	0	0	4	0	0	3	27
Strengthening outcomes of retailer-consumer relationships: The dual impact of relationship marketing tactics and consumer personality	1	1	5	262	1	1	7	715
Total Journal Articles	1	1	6	283	2	7	29	863

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Statistics updated 2025-03-03