Access Statistics for Kristof de Wulf

Author contact details at EconPapers.

Working Paper File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
A New Measure of Brand Personality 0 0 3 1,046 1 4 18 4,062
Does Attitudinal Commitment to Stores Always Lead to Behavioral Loyalty? The Moderating Effect of Age 0 1 2 414 1 2 4 1,428
Investments In Consumer Relationships - A Critical Reassessment And Model Extension 0 0 0 310 1 1 1 794
Is gender stereotyping in advertising more prevalent in masculine countries? A cross-national analysis 0 0 0 918 0 0 0 7,268
Relationship marketing effectiveness in retailing: a contingency approach 0 0 0 58 0 0 1 196
The Relationship between Consumers Unethical Behavior and Customer Loyalty in a Retail Environment 0 0 1 386 0 0 1 2,326
The influence of topic involvement on mail survey response behavior 0 0 0 88 0 0 2 577
The relationship between consumers unethical behavior and customer loyalty in a retail environment 0 0 0 644 0 0 0 2,987
What drives consumer participation to loyalty programs? A conjoint analytical approach 0 0 0 1,314 1 3 3 2,895
Total Working Papers 0 1 6 5,178 4 10 30 22,533


Journal Article File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
A new measure of brand personality 1 3 3 20 4 7 19 131
Consumer learning and its impact on store format selection 0 0 0 4 0 0 4 31
Strengthening outcomes of retailer-consumer relationships: The dual impact of relationship marketing tactics and consumer personality 0 2 6 265 1 4 10 721
Total Journal Articles 1 5 9 289 5 11 33 883


Statistics updated 2025-09-05