Access Statistics for Diana Gavilan

Author contact details at EconPapers.

Journal Article File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
An RFM Model Customizable to Product Catalogues and Marketing Criteria Using Fuzzy Linguistic Models: Case Study of a Retail Business 0 0 1 6 0 0 1 21
Brand-Evoked Mental Imagery: The Role of Brands in Eliciting Mental Imagery 0 0 1 4 0 2 12 47
Student Experience, Satisfaction and Commitment in Blended Learning: A Structural Equation Modelling Approach 0 0 0 1 0 0 5 11
The mediating role of mental imagery in mobile advertising 0 0 0 1 0 0 3 9
Vividness of news push notifications and users’ response 1 1 2 14 1 3 10 63
Total Journal Articles 1 1 4 26 1 5 31 151


Chapter File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
Green Consumer Segmentation: Managerial and Environmental Implications from the Perspective of Business Strategies and Practices 0 0 0 0 2 3 18 121
Total Chapters 0 0 0 0 2 3 18 121


Statistics updated 2025-09-05