Access Statistics for Diana Gavilan

Author contact details at EconPapers.

Journal Article File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
An RFM Model Customizable to Product Catalogues and Marketing Criteria Using Fuzzy Linguistic Models: Case Study of a Retail Business 0 0 0 6 0 1 1 22
Brand-Evoked Mental Imagery: The Role of Brands in Eliciting Mental Imagery 0 0 0 4 0 2 8 49
Student Experience, Satisfaction and Commitment in Blended Learning: A Structural Equation Modelling Approach 0 0 1 2 1 3 9 16
The mediating role of mental imagery in mobile advertising 0 0 0 1 0 3 4 12
Vividness of news push notifications and users’ response 1 1 3 15 2 5 12 68
Total Journal Articles 1 1 4 28 3 14 34 167


Chapter File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
Green Consumer Segmentation: Managerial and Environmental Implications from the Perspective of Business Strategies and Practices 0 0 0 0 4 9 22 133
Total Chapters 0 0 0 0 4 9 22 133


Statistics updated 2026-01-09