Access Statistics for Diana Gavilan

Author contact details at EconPapers.

Journal Article File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
An RFM Model Customizable to Product Catalogues and Marketing Criteria Using Fuzzy Linguistic Models: Case Study of a Retail Business 0 0 0 6 0 0 7 28
Brand-Evoked Mental Imagery: The Role of Brands in Eliciting Mental Imagery 0 0 0 4 0 2 9 56
Student Experience, Satisfaction and Commitment in Blended Learning: A Structural Equation Modelling Approach 0 0 1 2 0 0 11 22
The mediating role of mental imagery in mobile advertising 0 0 2 3 3 3 17 26
Vividness of news push notifications and users’ response 0 0 2 16 0 1 11 74
Total Journal Articles 0 0 5 31 3 6 55 206


Chapter File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
Green Consumer Segmentation: Managerial and Environmental Implications from the Perspective of Business Strategies and Practices 0 0 0 0 0 1 26 147
Total Chapters 0 0 0 0 0 1 26 147


Statistics updated 2026-09-10