Access Statistics for Diana Gavilan

Author contact details at EconPapers.

Journal Article File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
An RFM Model Customizable to Product Catalogues and Marketing Criteria Using Fuzzy Linguistic Models: Case Study of a Retail Business 0 0 0 6 2 4 6 27
Brand-Evoked Mental Imagery: The Role of Brands in Eliciting Mental Imagery 0 0 0 4 0 3 9 53
Student Experience, Satisfaction and Commitment in Blended Learning: A Structural Equation Modelling Approach 0 0 1 2 3 4 11 22
The mediating role of mental imagery in mobile advertising 0 2 2 3 2 5 13 22
Vividness of news push notifications and users’ response 0 1 3 16 1 2 13 72
Total Journal Articles 0 3 6 31 8 18 52 196


Chapter File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
Green Consumer Segmentation: Managerial and Environmental Implications from the Perspective of Business Strategies and Practices 0 0 0 0 3 6 28 143
Total Chapters 0 0 0 0 3 6 28 143


Statistics updated 2026-05-06