Access Statistics for Diana Gavilan

Author contact details at EconPapers.

Journal Article File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
An RFM Model Customizable to Product Catalogues and Marketing Criteria Using Fuzzy Linguistic Models: Case Study of a Retail Business 0 0 0 6 1 1 2 23
Brand-Evoked Mental Imagery: The Role of Brands in Eliciting Mental Imagery 0 0 0 4 1 2 8 50
Student Experience, Satisfaction and Commitment in Blended Learning: A Structural Equation Modelling Approach 0 0 1 2 2 3 11 18
The mediating role of mental imagery in mobile advertising 0 0 0 1 5 8 9 17
Vividness of news push notifications and users’ response 0 1 3 15 2 7 14 70
Total Journal Articles 0 1 4 28 11 21 44 178


Chapter File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
Green Consumer Segmentation: Managerial and Environmental Implications from the Perspective of Business Strategies and Practices 0 0 0 0 4 11 26 137
Total Chapters 0 0 0 0 4 11 26 137


Statistics updated 2026-02-12