Access Statistics for Diana Gavilan

Author contact details at EconPapers.

Journal Article File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
An RFM Model Customizable to Product Catalogues and Marketing Criteria Using Fuzzy Linguistic Models: Case Study of a Retail Business 0 0 2 6 0 0 4 21
Brand-Evoked Mental Imagery: The Role of Brands in Eliciting Mental Imagery 0 1 2 4 2 4 14 44
Student Experience, Satisfaction and Commitment in Blended Learning: A Structural Equation Modelling Approach 0 0 0 1 2 2 5 9
The mediating role of mental imagery in mobile advertising 0 0 0 1 0 0 3 8
Vividness of news push notifications and users’ response 0 0 0 12 1 3 4 57
Total Journal Articles 0 1 4 24 5 9 30 139


Chapter File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
Green Consumer Segmentation: Managerial and Environmental Implications from the Perspective of Business Strategies and Practices 0 0 0 0 1 3 14 112
Total Chapters 0 0 0 0 1 3 14 112


Statistics updated 2025-03-03