Access Statistics for Diana Gavilan

Author contact details at EconPapers.

Journal Article File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
An RFM Model Customizable to Product Catalogues and Marketing Criteria Using Fuzzy Linguistic Models: Case Study of a Retail Business 0 0 2 6 0 0 3 21
Brand-Evoked Mental Imagery: The Role of Brands in Eliciting Mental Imagery 0 0 1 4 1 2 12 46
Student Experience, Satisfaction and Commitment in Blended Learning: A Structural Equation Modelling Approach 0 0 0 1 0 2 5 11
The mediating role of mental imagery in mobile advertising 0 0 0 1 0 1 3 9
Vividness of news push notifications and users’ response 0 0 1 13 0 1 7 60
Total Journal Articles 0 0 4 25 1 6 30 147


Chapter File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
Green Consumer Segmentation: Managerial and Environmental Implications from the Perspective of Business Strategies and Practices 0 0 0 0 0 3 15 118
Total Chapters 0 0 0 0 0 3 15 118


Statistics updated 2025-07-04