| Journal Article |
File Downloads |
Abstract Views |
| Last month |
3 months |
12 months |
Total |
Last month |
3 months |
12 months |
Total |
| ARE THERE DIFFERENCES REFFERING TO THE LIVING STANDARD IN ROMANIA ACCORDING TO THE OCCUPATIONAL STATUS? EMPIRIC RESEARCH REFFERING TO THE ENDOWMENT WITH DURABLE GOODS IN ROMANIAN HOUSEHOLDS |
0 |
0 |
0 |
4 |
1 |
2 |
2 |
208 |
| Aspects of Marketing in Dental Tourism—Factor of Sustainable Development in Romania |
0 |
0 |
2 |
5 |
0 |
1 |
8 |
51 |
| COMPARATIVE STUDY REGARDING DEVELOPMENT OF INFORMATION SOCIETY IN ROMANIAN ENTERPRISES. A MULTIMETHOD ANALYSIS Abstract: The impact of information society – as a factor of organizational change (Dovenport, 2003) on performance of firms is increasingly approached and measured – by means of statistical indicators – in the specialty literature, developing in a fast pace and influencing all business sectors, from industrial, services, either touristic, medical, educational or public administration. Within the EU – 28 countries positive evolutions were registered in 2014 compared with 2010 related to adoption of e-business technologies in enterprises. In Romania, the development of indicators concerning information society compared to that of EU-28, have registered growth rates much higher than those of EU-28, EU-27 or Euro area, especially following the post-accession to the European Union. The average values of IT&C indicators for Romania - according to Eurostat – are much more different compared to EU-28 and, in this study we have applied statistical testing methods as regards these differencies by means of the Student t test. The results have shown that for two of the seven indicators of information society there are significant differencies, for share of enterprises' turnover on e-commerce and enterprises having received orders online (at least 1%), respectively |
0 |
0 |
0 |
5 |
0 |
0 |
5 |
43 |
| CONSIDERATIONS ABOUT DENTAL TOURISM DEVELOPMENT AND ITS SPECIFIC MARKETING IN ROMANIA |
0 |
0 |
0 |
22 |
0 |
1 |
10 |
192 |
| Considerations regarding the effects of COVID-19 on the tourism market |
0 |
0 |
0 |
50 |
0 |
0 |
2 |
263 |
| Consumers’ Preferences of Winter Tourist Packages in Romania: A Quantitative Case Study |
0 |
0 |
0 |
9 |
0 |
1 |
1 |
21 |
| Cross-Cultural Analysis of the Consumer Profile of Hunting Tourism and Trophy Hunting from Tradition to Protected Areas: Study Case on Romania and Spain |
0 |
0 |
0 |
1 |
1 |
1 |
2 |
7 |
| Descriptive methods of data analysis for marketing data – theoretical and practical considerations |
0 |
0 |
1 |
49 |
0 |
0 |
7 |
291 |
| Entrepreneurial Framework Conditions and Sustainable Growth in Europe. A Multimethod Analysis |
0 |
0 |
1 |
15 |
0 |
1 |
2 |
68 |
| Green Marketing’s Roles in Sustainability and Ecopreneurship. Case Study: Green Packaging’s Impact on Romanian Young Consumers’ Environmental Responsibility |
0 |
0 |
1 |
16 |
0 |
0 |
5 |
127 |
| Investigating the Impact uf E-Learning as an Alternative for Business Education in Pharmaceutical Industry in Romania by Roi Methodology |
0 |
0 |
0 |
6 |
0 |
0 |
0 |
248 |
| Marketing research, a succes factor for an entrepreneur |
0 |
0 |
1 |
30 |
0 |
0 |
3 |
159 |
| Q or R Factor Analysis for Subjectiveness Measurement in Consumer Behavior? A Study Case on Durable Goods Buying Behavior in Romania |
1 |
1 |
1 |
1 |
1 |
1 |
3 |
5 |
| Quality Management and Firm Performance in the Hotel Industry: Evidence from Mures County |
0 |
0 |
0 |
8 |
1 |
1 |
5 |
66 |
| Retailer – Consumer Relationships for Durable Goods Market in Romania. A Multimethod Analysis |
0 |
0 |
0 |
2 |
1 |
1 |
2 |
52 |
| Supporting Employability by a Skills Assessment Innovative Tool—Sustainable Transnational Insights from Employers |
0 |
0 |
0 |
1 |
1 |
1 |
3 |
46 |
| The Application of Main Component Analysis Method on Indicators of Romanian National Authority for Consumers Protection Activities |
0 |
0 |
0 |
26 |
1 |
1 |
1 |
272 |
| Types of non-probabilistic sampling used in marketing research. „Snowball” sampling |
1 |
2 |
4 |
151 |
1 |
5 |
14 |
841 |
| Typological analysis as analysis method of marketing data |
0 |
0 |
1 |
53 |
2 |
2 |
6 |
277 |
| What Macreconomic Index Differentiates or Similar the European Tourism Competitiviness? A Multimethod Analysis |
0 |
0 |
0 |
3 |
0 |
1 |
2 |
28 |
| Total Journal Articles |
2 |
3 |
12 |
457 |
10 |
20 |
83 |
3,265 |
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