Access Statistics for John Richard Hauser

Author contact details at EconPapers.

Working Paper File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
A measurement error approach for modeling consumer risk preference 0 0 0 31 0 0 0 104
A normative methodology for modeling consumer response to innovation 0 0 0 54 0 0 0 249
A normative methodology for modeling consumer response to innovation 0 0 0 40 0 0 0 147
Agendas and consumer choice 0 0 0 23 0 0 0 60
Application, predictive test, and strategy implications for a dynamic model of consumer response to marketing 0 0 0 32 0 0 0 125
Consumer Preference Axioms: Behavioral Postulates for Describing and Predicting Stochastic Choice 0 0 0 84 1 1 1 1,099
Consumer analysis to evaluate R&D projects 0 0 0 63 0 0 1 234
Consumer research to focus R&D projects 0 0 0 25 0 0 0 75
Defensive marketing stategies 0 0 1 266 0 0 2 1,167
Direct assessment of consumer utility functions: von Neumann-Morgenstern utility theory applied to marketing 0 0 0 124 0 0 0 489
Efficient Measurement of Consumer Preference Functions: A General Theory for Intensity of Preference 0 0 0 115 0 0 2 365
Evaluating and managing the tiers of R&D 0 0 0 67 0 0 1 123
Existence and uniqueness of price equilibria in Defender 0 0 0 5 0 1 2 53
Fast Polyhedral Adaptive Conjoint Estimation 0 0 0 74 0 0 0 385
Fast Polyhedral Adaptive Conjoint Estimation 0 0 0 34 0 0 0 301
Gainsharing issues in marketing 0 0 0 18 0 0 0 101
Influence transfers, performance, and performance ratings 0 0 0 22 0 0 1 86
Integrating R&D and marketing: a review and analysis of the literature 0 1 3 739 0 2 11 1,448
Intensity Measures of Consumer Preferences 0 0 0 34 0 1 1 204
Internal customers and internal suppliers 0 0 0 178 0 0 0 1,127
Measurement Error Theories for Von Neumann-Morgenstern Utility Functions 0 0 0 32 0 0 1 175
Metrics to evaluate R,D&E 0 0 0 91 1 1 1 257
Metrics: you are what you measure! 0 0 2 169 0 0 3 653
Overcoming collusion: using a supervisor to costlessly resolve moral hazard 0 0 0 19 0 0 0 170
P.A.R.I.S. - An Interactive Market Research Information System 0 0 0 30 0 0 0 293
Polyhedral Methods for Adaptive Choice-Based Conjoint Analysis 0 0 0 181 0 0 1 702
Prelaunch forecasting of new automobiles: models and implementation 0 0 0 65 0 0 4 172
Prelaunch forecasting of new consumer durables: ideas on a consumer value - priority model 0 0 0 37 0 0 0 138
Premarket forecasting of really new products 0 0 0 241 0 1 4 796
Price theory and the role of marketing science 0 0 0 141 0 0 0 622
Puritan-Bennett, the Renaissance Spirometry System listening to the voice of the customer 0 0 0 46 0 0 2 476
Side payments in marketing 0 0 0 20 1 1 2 95
Testing the Accuracy 0 0 0 12 0 0 1 85
The marketing and R & D interface 0 0 1 78 0 0 2 182
The role of mathematical models in the study of product development 0 0 1 48 0 0 1 134
The value priority hypotheses for purchases of consumer durable goods 0 0 0 31 0 0 1 115
The voice of the customer 0 0 1 542 1 2 8 1,257
Theory and application of defensive strategy 0 0 0 71 0 0 0 175
Time flies when you're having fun: how consumers allocate their time when evaluating products 0 0 0 29 0 1 2 202
Total Working Papers 0 1 9 3,911 4 11 55 14,641


Journal Article File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
Application of the “Defender” Consumer Model 0 0 0 8 0 0 1 70
Application, Predictive Test, and Strategy Implications for a Dynamic Model of Consumer Response 0 0 0 2 0 0 0 22
Commentary—Defensive Marketing Strategies 0 0 0 39 0 0 0 128
Comments on "Econometric Models for Probabilistic Choice among Products." 0 0 0 35 0 0 0 114
Customer Satisfaction Incentives 0 0 0 67 0 2 5 276
Defensive Marketing Strategies 0 0 0 27 0 0 5 134
Defensive Marketing Strategies 1 1 2 32 1 1 8 153
Editorial—Editor-in-Chief Search Committee Report: The Digital Future Is Now 0 0 0 3 0 1 1 21
Fast Polyhedral Adaptive Conjoint Estimation 0 0 0 7 0 0 1 62
Greedoid-Based Noncompensatory Inference 0 0 0 9 0 0 0 118
Guest Editorial from a Previous Editor-in-Chief: Twenty-Five Years of Electic Growth in 0 0 0 0 0 0 0 13
Note—Competitive Price and Positioning Strategies 0 0 0 13 0 0 0 87
Pricing Theory and the Role of Marketing Science [Pricing Research in Marketing: The State of the Art] 0 0 0 225 1 1 1 707
Probabilistic Polyhedral Methods for Adaptive Choice-Based Conjoint Analysis: Theory and Application 0 0 0 14 0 0 0 62
Research on Innovation: A Review and Agenda for 0 0 5 52 0 2 13 311
Search Committee Report: Marketing Science— A Strong Franchise with a Bright Future 0 0 0 1 0 0 0 17
Side Payments in Marketing 0 0 0 5 0 0 0 118
Technical Note—Existence and Uniqueness of Price Equilibria in Defender 0 0 0 0 0 0 0 32
Testing Competitive Market Structures 1 1 1 12 1 1 4 89
The Impact of Utility Balance and Endogeneity in Conjoint Analysis 0 0 0 3 0 0 0 38
The Voice of the Customer 0 2 21 253 6 12 60 795
Validating agent-based marketing models through conjoint analysis 0 0 0 49 1 1 3 165
Website Morphing 1 1 1 14 1 10 12 147
—Growth and Evolution 0 0 0 0 0 0 0 13
—On Managerially Efficient Experimental Designs 0 0 0 2 0 0 0 31
—Response to Comments on “Website Morphing” 0 0 0 4 0 0 1 44
Total Journal Articles 3 5 30 876 11 31 115 3,767


Statistics updated 2025-07-04