Access Statistics for Bruce A. Huhmann

Author contact details at EconPapers.

Journal Article	File Downloads				Abstract Views
Journal Article	Last month	3 months	12 months	Total	Last month	3 months	12 months	Total
An eye-tracking study of attention to brand-identifying content and recall of taboo advertising	0	0	0	13	3	6	13	104
Brand influences on the relationship between livestream seller commissions and sales	0	0	0	0	1	2	2	2
Combinatory and Separative Effects of Rhetorical Figures on Consumers' Effort and Focus in Ad Processing	0	0	0	12	0	0	0	361
Effects of age, need for cognition, and affective intensity on advertising effectiveness	0	0	1	48	0	3	6	229
Endorser gender and age effects in B2B advertising	0	0	1	12	0	0	2	30
How allusion enhances consumer response to hope appeals in health messaging	0	3	3	3	0	4	6	6
Illicit Online Pharmacies: A Scoping Review	0	0	0	0	0	0	3	6
Online but unlawful sales of unapproved and misbranded prescription drugs: Internet pharmacy compliance with Food and Drug Administration warning letters	0	0	1	1	0	1	7	9
Print advertising: Executional factors and the RPB Grid	0	0	0	18	0	0	2	243
Total Journal Articles	0	3	6	107	4	16	41	990

Authors with papers registered in the RePEc Author Service.

Authors with no registered papers

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Statistics updated 2025-07-04