Access Statistics for Asad Ullah Khan
Author contact details at EconPapers.
| Journal Article | File Downloads | Abstract Views | ||||||
|---|---|---|---|---|---|---|---|---|
| Last month | 3 months | 12 months | Total | Last month | 3 months | 12 months | Total | |
| Exploring Consumer Behavior towards Product Placement Strategy through Television Programs: A Case Study of Q Mobile in Pakistan | 0 | 0 | 1 | 110 | 1 | 1 | 8 | 415 |
| INFLUENCE OF PRODUCT PLACEMENT ON CONSUMER BEHAVIOR: THE MEDIATING ROLES OF CONSUMER RECOGNITION WITH PROGRAM CELEBRITY AND ETHICAL PERCEPTIONS TOWARDS PRODUCT PLACEMENT THAT LEADS TO CONSUMER PURCHASE INTENTION | 1 | 1 | 2 | 17 | 1 | 2 | 12 | 59 |
| Total Journal Articles | 1 | 1 | 3 | 127 | 2 | 3 | 20 | 474 |
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