Access Statistics for Le Dang Lang
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| Journal Article | File Downloads | Abstract Views | ||||||
|---|---|---|---|---|---|---|---|---|
| Last month | 3 months | 12 months | Total | Last month | 3 months | 12 months | Total | |
| How does promotion mix affect brand equity? Insights from a mixed-methods study of low involvement products | 0 | 2 | 32 | 114 | 6 | 18 | 109 | 337 |
| Total Journal Articles | 0 | 2 | 32 | 114 | 6 | 18 | 109 | 337 |
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