Access Statistics for Paulo Lencastre
Author contact details at EconPapers.
| Working Paper | File Downloads | Abstract Views | ||||||
|---|---|---|---|---|---|---|---|---|
| Last month | 3 months | 12 months | Total | Last month | 3 months | 12 months | Total | |
| A BRAND TRIANGLE MODEL to AVOID BRANDING MYOPIA | 0 | 0 | 1 | 172 | 0 | 1 | 12 | 1,009 |
| Brand mergers: Examining consumer response to name and logo design | 0 | 1 | 1 | 132 | 0 | 1 | 8 | 490 |
| CHILDREN THOUGHTS about BRANDS | 0 | 0 | 0 | 90 | 1 | 1 | 15 | 299 |
| Mascots, design characteristics and children: Does affective response match with cognitive response? | 0 | 0 | 8 | 236 | 2 | 4 | 32 | 918 |
| The image of Agriculture in Portugal | 0 | 0 | 0 | 38 | 0 | 1 | 14 | 266 |
| Total Working Papers | 0 | 1 | 10 | 668 | 3 | 8 | 81 | 2,982 |
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