Access Statistics for Paulo Lencastre

Author contact details at EconPapers.

Working Paper File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
A BRAND TRIANGLE MODEL to AVOID BRANDING MYOPIA 0 0 1 172 0 3 11 1,008
Brand mergers: Examining consumer response to name and logo design 0 0 1 131 0 0 12 489
CHILDREN THOUGHTS about BRANDS 0 0 0 90 2 4 14 298
Mascots, design characteristics and children: Does affective response match with cognitive response? 0 0 8 236 0 4 29 914
The image of Agriculture in Portugal 0 0 0 38 0 1 13 265
Total Working Papers 0 0 10 667 2 12 79 2,974


Statistics updated 2026-06-04