Access Statistics for Virginie Maille

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Working Paper File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
A cross-cultural study of the persuasive effects of sexual and fear appealing messages: a comparison between France, Denmark, Thailand and Mexico 0 0 0 0 0 0 0 8
A cross-cultural study of the persuasive effects of sexual and fear appealing messages: a comparison between France, Denmark, Thailand and Mexico 0 0 0 0 0 0 0 16
BIBLIOGRAPHIE: Le marketing sensoriel du point de vente 0 0 0 0 0 0 1 23
Congruence perçue par le consommateur: vers une clarification du concept, de sa formation et de sa mesure 0 0 0 0 0 1 6 46
Impact des messages à caractère choquant sur la persuasion publicitaire: une étude interculturelle 0 0 0 0 0 0 0 47
L'influence des stimuli olfactifs sur le comportement du consommateur: un état des recherches 0 0 0 0 1 1 4 35
Perceived Congruence and Incongruence: Toward a Clarification of the Concept, its Formation and Measure 0 0 0 0 1 2 6 31
Thirty Years of Conflicting Studies on the Influence of Congruence as perceived by the Consumer: Overview, Limitations and Avenues for Research 0 0 0 2 0 1 1 10
Trente ans de travaux contradictoires sur l'influence de la congruence perçue par le consommateur: synthèse, limites et voies de recherche 0 0 0 0 1 1 1 16
What a Strange Bottle! Effects of Perceived Congruence of a Package Design 0 0 0 0 0 0 0 7
Total Working Papers 0 0 0 2 3 6 19 239


Journal Article File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
Compliance with veterinary prescriptions: The role of physical and social risk revisited 0 0 1 15 0 0 1 65
Sense and sensibility: The impact of visual and auditory sensory input on marketplace morality 0 0 0 11 0 0 3 60
Total Journal Articles 0 0 1 26 0 0 4 125


Statistics updated 2025-02-05