Access Statistics for Joana César Machado
Author contact details at EconPapers.
| Working Paper | File Downloads | Abstract Views | ||||||
|---|---|---|---|---|---|---|---|---|
| Last month | 3 months | 12 months | Total | Last month | 3 months | 12 months | Total | |
| Brand mergers: Examining consumer response to name and logo design | 0 | 1 | 1 | 132 | 0 | 1 | 8 | 490 |
| Branding as a reflection of culture - An analysis of brand consumption patterns in China | 0 | 0 | 0 | 98 | 0 | 0 | 10 | 363 |
| How can a corporate brand (of higher education) benefit from social networks in its internal communication strategy? The case of Catholic University of Portugal - Porto | 0 | 0 | 4 | 63 | 0 | 2 | 13 | 165 |
| Private Label Brands: Benefits and Challenges - Pingo Doce Case Study | 0 | 0 | 1 | 188 | 1 | 4 | 40 | 739 |
| Total Working Papers | 0 | 1 | 6 | 481 | 1 | 7 | 71 | 1,757 |
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