Access Statistics for Prasanna Mohan Raj

Author contact details at EconPapers.

Journal Article File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
Impact of Brand Image on Consumer Decision-making: A Study on High-technology Products 1 1 4 53 1 2 10 153
Measurement of Customers’ Brand Choice and Brand Loyalty Expectancy Value & Colombo – Morrison Model Approach 0 0 1 8 0 0 8 45
The Impact of Human Resource Management Policies on Business and Marketing Strategy Implementation within the Marketing Organization 0 0 2 19 0 0 5 55
Total Journal Articles 1 1 7 80 1 2 23 253


Statistics updated 2025-05-12