Access Statistics for Prasanna Mohan Raj

Author contact details at EconPapers.

Journal Article File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
Impact of Brand Image on Consumer Decision-making: A Study on High-technology Products 0 0 2 54 2 3 10 161
Measurement of Customers’ Brand Choice and Brand Loyalty Expectancy Value & Colombo – Morrison Model Approach 0 0 0 8 0 1 4 46
The Impact of Human Resource Management Policies on Business and Marketing Strategy Implementation within the Marketing Organization 0 0 3 22 2 3 9 64
Total Journal Articles 0 0 5 84 4 7 23 271


Statistics updated 2026-01-09