Access Statistics for Prasanna Mohan Raj

Author contact details at EconPapers.

Journal Article File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
Impact of Brand Image on Consumer Decision-making: A Study on High-technology Products 0 0 2 55 1 4 19 172
Measurement of Customers’ Brand Choice and Brand Loyalty Expectancy Value & Colombo – Morrison Model Approach 0 0 0 8 1 1 8 53
The Impact of Human Resource Management Policies on Business and Marketing Strategy Implementation within the Marketing Organization 0 0 0 22 2 6 21 79
Total Journal Articles 0 0 2 85 4 11 48 304


Statistics updated 2026-06-04