Journal Article |
File Downloads |
Abstract Views |
Last month |
3 months |
12 months |
Total |
Last month |
3 months |
12 months |
Total |
Competitive strategy, organisational capabilities, industry structure and marketing performance |
0 |
1 |
8 |
9 |
1 |
8 |
21 |
22 |
Dynamics of the securities market in the information asymmetry context: developing a methodology for emerging securities markets |
0 |
0 |
0 |
1 |
1 |
1 |
1 |
8 |
E-procurement, supply chain performance and inter-organisational communication |
0 |
0 |
4 |
9 |
0 |
0 |
7 |
25 |
How can green marketing lead to customer trust and green intention? Evidences from the automobile industry |
0 |
0 |
7 |
12 |
1 |
1 |
14 |
29 |
Integrating knowledge-responsibility-performance via supplier relationship management |
0 |
2 |
2 |
7 |
1 |
3 |
4 |
16 |
Making sense of brand: how customer experience leads to brand image and price premium? |
0 |
0 |
2 |
2 |
0 |
0 |
3 |
3 |
Performance excellence through spirituality, emotional labour and customer orientation in insurance industry |
1 |
1 |
1 |
4 |
2 |
2 |
3 |
14 |
The effect of experiential marketing on brand equity: study of a home appliances manufacturing group |
0 |
1 |
2 |
42 |
0 |
1 |
8 |
144 |
The effect of price promotions on impulse buying: the mediating role of service innovation in fast moving consumer goods |
0 |
2 |
10 |
32 |
0 |
2 |
14 |
96 |
The impact of corporate social responsibility on social performance, financial performance and customer reactions in the food industry |
0 |
0 |
1 |
9 |
0 |
2 |
11 |
49 |
The impact of e-insurance on profitability: the mediating role of competitive advantage and agility |
1 |
1 |
1 |
1 |
3 |
3 |
3 |
3 |
The role of brand image in forming airlines passengers' purchase intention: study of Iran aviation industry |
1 |
1 |
1 |
5 |
2 |
2 |
5 |
22 |
Value proposition in the buyer-seller relationship quality: a mixed method approach |
0 |
0 |
1 |
1 |
1 |
2 |
6 |
9 |
Total Journal Articles |
3 |
9 |
40 |
134 |
12 |
27 |
100 |
440 |