Access Statistics for Ovidiu Ioan MOISESCU

Author contact details at EconPapers.

Working Paper File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
A Conceptual Analysis of Brand Loyalty As Core Dimension of Brand Equity 0 0 0 490 0 0 22 1,946
A Survey-Based Analysis Regarding CSR Practices in the Romanian Tourism Distribution Sector 0 0 0 23 1 2 6 54
A Website-Based Analysis Regarding CSR Practices of the Top Romanian Travel Agencies 0 0 0 19 0 0 11 60
A conceptual analysis of brand evaluation 0 0 0 48 0 1 9 163
Aspects regarding rebranding strategies - A conceptual and practical approach 0 1 1 108 0 1 9 369
Assessing Customer Loyalty: A Literature Review 0 0 0 71 1 3 16 367
Some aspects regarding brand extension 0 0 0 50 0 0 6 134
The concept of brand equity - A comparative approach 0 0 0 107 1 1 15 381
Total Working Papers 0 1 1 916 3 8 94 3,474

Journal Article File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
A COMPARATIVE ANALYSIS REGARDING BRAND NAME STRATEGIES 0 0 0 132 0 0 6 480
A COMPARATIVE STUDY OF THE RELATIONSHIP BETWEEN BRAND LOYALTY AND MARKET SHARE AMONG DURABLE AND NON-DURABLE PRODUCTS 0 0 0 313 0 2 11 1,603
A STUDY OF THE RELATION BETWEEN BRAND LOYALTY AND CONSUMER INVOLVEMENT WITH PURCHASE DECISION AND PRODUCT CLASS 0 0 2 121 1 2 22 615
AN ANALYSIS OF THE BRAND LOYALTY BASED CONSUMER TYPOLOGY 0 0 0 69 0 0 5 312
AN ANALYSIS OF THE BRAND LOYALTY BASED CONSUMER TYPOLOGY 0 0 0 114 1 1 15 481
AN EMPIRICAL INVESTIGATION OF ROMANIA'S COUNTRY BRAND AS TOURISM DESTINATION 0 0 0 21 0 1 9 109
AN EMPIRICAL INVESTIGATION OF THE RELATIONSHIP BETWEEN DEMOGRAPHICS AND THE USAGE AND PERCEIVED CREDIBILITY OF SOURCES OF INFORMATION ON ACCOMMODATION PROVIDERS 0 0 0 10 0 0 8 84
Adopting and Implementing CSR Policies in Travel Agency Business: The Case of Romania 0 0 0 5 0 1 7 45
Brand integration practices in mergers and acquisitions 0 0 2 32 0 1 11 121
Can Corporate Fairness towards Public Authorities Enhance Customer Loyalty? A Multi-Sectorial Investigation in a Developing Country 0 0 0 1 0 1 7 44
Communicating CSR in the online environment: evidence from the Romanian tourism distribution sector 0 0 0 8 0 0 2 46
DETERMINANTS OF TOURISM ENTREPRENEURSHIP: THE CASE OF STRAJA RESORT 0 0 1 16 0 1 10 80
DEVELOPMENT AND VALIDATION OF A MEASUREMENT SCALE FOR CUSTOMERS’ PERCEPTIONS OF CORPORATE SOCIAL RESPONSIBILITY 0 0 2 28 0 1 32 227
Demographics-based differences in the relationship between perceived CSR and customer loyalty in the dairy products market 0 0 1 6 0 0 9 56
Executing and interpreting applications of PLS-SEM: Updates for family business researchers 4 7 23 96 8 24 83 298
Exploring the Drivers of Visitor Loyalty in the Context of Outdoor Adventure Parks: The Case of Arsenal Park in Romania 0 0 0 0 1 1 10 14
From CSR to Customer Loyalty: An Empirical Investigation in the Retail Banking Industry of a Developing Country 0 0 0 15 2 2 13 98
Latent class analysis in PLS-SEM: A review and recommendations for future applications 2 5 12 74 3 8 51 193
MARCA – DEFINITIE SI SEMNIFICATII 0 0 1 32 0 1 9 313
PERCEIVED RISK, PRICE AND ONLINE TRAVEL AGENCIES: DOES PRICE ALWAYS MATTER? 0 0 0 65 0 1 11 304
PERFORMANCE MEASUREMENT - THE BALANCED SCORECARD PERSPECTIVE 0 0 0 267 1 1 8 706
PRACTICES AND PERCEPTIONS REGARDING ONLINE PROMOTION IN THE HOSPITALITY INDUSTRY- THE CASE OF GUESTHOUSES FROM ROMANIA 0 0 0 4 0 0 4 38
Structural model robustness checks in PLS-SEM 1 4 17 109 9 27 125 492
THE EFFECT OF DEMOGRAPHICS AND TRAVEL FREQUENCY ON THE RELATIONSHIP BETWEEN SERVICE QUALITY AND BRAND LOYALTY IN THE CASE OF TRADITIONAL TRAVEL AGENCIES 0 1 2 26 2 3 16 171
THE IMPACT OF PERCEIVED CSR ON CUSTOMER LOYALTY IN THE PERSONAL CARE PRODUCTS MARKET 0 0 0 20 0 0 8 101
THE IMPORTANCE OF BRAND AWARENESS IN CONSUMERS’ BUYING DECISION AND PERCEIVED RISK ASSESSMENT 0 0 3 1,014 0 5 71 6,313
THE INFLUENCE OF MARKET TYPE AND DEMOGRAPHICS ON BRAND LOYALTY: A STUDY AMONG URBAN ROMANIAN CONSUMERS 0 0 0 90 0 1 6 421
THE RELATION BETWEEN UNAIDED BRAND AWARENESS AND BRAND COMMERCIAL PERFORMANCE: A STUDY AMONG URBAN ROMANIAN CONSUMERS 0 0 1 46 0 0 16 411
THE RELATIONSHIP BETWEEN THE DIMENSIONS OF BRAND LOYALTY. AN EMPIRICAL INVESTIGATION AMONG ROMANIAN URBAN CONSUMERS 0 1 4 190 1 3 21 1,053
The Impact of Customers' Perception of CSR on Corporate Brand Loyalty: The Case of the Romanian Mobile Telecom Industry 0 0 3 38 0 0 25 196
The Impact of Environmental and Social Responsibility on Customer Loyalty: A Multigroup Analysis among Generations X and Y 0 0 0 2 0 0 8 15
The Impact of Service Quality on Customer Behavioral Loyalty in the Case of Travel Agencies from Romania 0 0 0 27 0 0 15 189
The Moderating Effects of Demographics on the Relationship Between Perceived CSR and Brand Loyalty in the Mobile Telecom Sector 0 0 1 21 0 0 8 84
Total Journal Articles 7 18 75 3,012 29 88 662 15,713
2 registered items for which data could not be found
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Statistics updated 2026-10-11