Access Statistics for Ovidiu Ioan MOISESCU

Author contact details at EconPapers.

Working Paper File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
A Conceptual Analysis of Brand Loyalty As Core Dimension of Brand Equity 0 0 0 490 0 2 23 1,946
A Survey-Based Analysis Regarding CSR Practices in the Romanian Tourism Distribution Sector 0 0 0 23 0 0 4 52
A Website-Based Analysis Regarding CSR Practices of the Top Romanian Travel Agencies 0 0 0 19 0 0 12 60
A conceptual analysis of brand evaluation 0 0 0 48 1 1 10 163
Aspects regarding rebranding strategies - A conceptual and practical approach 1 1 2 108 1 1 11 369
Assessing Customer Loyalty: A Literature Review 0 0 0 71 1 3 14 365
Some aspects regarding brand extension 0 0 0 50 0 0 6 134
The concept of brand equity - A comparative approach 0 0 0 107 0 3 15 380
Total Working Papers 1 1 2 916 3 10 95 3,469

Journal Article File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
A COMPARATIVE ANALYSIS REGARDING BRAND NAME STRATEGIES 0 0 0 132 0 0 7 480
A COMPARATIVE STUDY OF THE RELATIONSHIP BETWEEN BRAND LOYALTY AND MARKET SHARE AMONG DURABLE AND NON-DURABLE PRODUCTS 0 0 0 313 2 4 14 1,603
A STUDY OF THE RELATION BETWEEN BRAND LOYALTY AND CONSUMER INVOLVEMENT WITH PURCHASE DECISION AND PRODUCT CLASS 0 0 2 121 1 3 23 614
AN ANALYSIS OF THE BRAND LOYALTY BASED CONSUMER TYPOLOGY 0 0 0 69 0 0 5 312
AN ANALYSIS OF THE BRAND LOYALTY BASED CONSUMER TYPOLOGY 0 0 0 114 0 1 14 480
AN EMPIRICAL INVESTIGATION OF ROMANIA'S COUNTRY BRAND AS TOURISM DESTINATION 0 0 0 21 1 1 9 109
AN EMPIRICAL INVESTIGATION OF THE RELATIONSHIP BETWEEN DEMOGRAPHICS AND THE USAGE AND PERCEIVED CREDIBILITY OF SOURCES OF INFORMATION ON ACCOMMODATION PROVIDERS 0 0 0 10 0 0 8 84
Adopting and Implementing CSR Policies in Travel Agency Business: The Case of Romania 0 0 0 5 1 1 8 45
Brand integration practices in mergers and acquisitions 0 0 2 32 0 0 10 120
Can Corporate Fairness towards Public Authorities Enhance Customer Loyalty? A Multi-Sectorial Investigation in a Developing Country 0 0 0 1 0 0 6 43
Communicating CSR in the online environment: evidence from the Romanian tourism distribution sector 0 0 0 8 0 0 2 46
DETERMINANTS OF TOURISM ENTREPRENEURSHIP: THE CASE OF STRAJA RESORT 0 0 1 16 1 1 10 80
DEVELOPMENT AND VALIDATION OF A MEASUREMENT SCALE FOR CUSTOMERS’ PERCEPTIONS OF CORPORATE SOCIAL RESPONSIBILITY 0 0 3 28 0 5 33 226
Demographics-based differences in the relationship between perceived CSR and customer loyalty in the dairy products market 0 0 1 6 0 0 10 56
Executing and interpreting applications of PLS-SEM: Updates for family business researchers 2 6 19 91 5 19 75 279
Exploring the Drivers of Visitor Loyalty in the Context of Outdoor Adventure Parks: The Case of Arsenal Park in Romania 0 0 0 0 0 0 9 13
From CSR to Customer Loyalty: An Empirical Investigation in the Retail Banking Industry of a Developing Country 0 0 0 15 0 0 11 96
Latent class analysis in PLS-SEM: A review and recommendations for future applications 3 6 11 72 4 8 51 189
MARCA – DEFINITIE SI SEMNIFICATII 0 0 1 32 0 0 8 312
PERCEIVED RISK, PRICE AND ONLINE TRAVEL AGENCIES: DOES PRICE ALWAYS MATTER? 0 0 0 65 1 2 11 304
PERFORMANCE MEASUREMENT - THE BALANCED SCORECARD PERSPECTIVE 0 0 0 267 0 0 7 705
PRACTICES AND PERCEPTIONS REGARDING ONLINE PROMOTION IN THE HOSPITALITY INDUSTRY- THE CASE OF GUESTHOUSES FROM ROMANIA 0 0 0 4 0 0 4 38
Structural model robustness checks in PLS-SEM 2 4 17 107 12 38 126 477
THE EFFECT OF DEMOGRAPHICS AND TRAVEL FREQUENCY ON THE RELATIONSHIP BETWEEN SERVICE QUALITY AND BRAND LOYALTY IN THE CASE OF TRADITIONAL TRAVEL AGENCIES 1 2 2 26 1 3 14 169
THE IMPACT OF PERCEIVED CSR ON CUSTOMER LOYALTY IN THE PERSONAL CARE PRODUCTS MARKET 0 0 0 20 0 0 9 101
THE IMPORTANCE OF BRAND AWARENESS IN CONSUMERS’ BUYING DECISION AND PERCEIVED RISK ASSESSMENT 0 1 3 1,014 3 14 78 6,311
THE INFLUENCE OF MARKET TYPE AND DEMOGRAPHICS ON BRAND LOYALTY: A STUDY AMONG URBAN ROMANIAN CONSUMERS 0 0 0 90 1 1 7 421
THE RELATION BETWEEN UNAIDED BRAND AWARENESS AND BRAND COMMERCIAL PERFORMANCE: A STUDY AMONG URBAN ROMANIAN CONSUMERS 0 1 2 46 0 1 23 411
THE RELATIONSHIP BETWEEN THE DIMENSIONS OF BRAND LOYALTY. AN EMPIRICAL INVESTIGATION AMONG ROMANIAN URBAN CONSUMERS 1 3 5 190 2 4 21 1,052
The Impact of Customers' Perception of CSR on Corporate Brand Loyalty: The Case of the Romanian Mobile Telecom Industry 0 0 3 38 0 7 26 196
The Impact of Environmental and Social Responsibility on Customer Loyalty: A Multigroup Analysis among Generations X and Y 0 0 0 2 0 0 8 15
The Impact of Service Quality on Customer Behavioral Loyalty in the Case of Travel Agencies from Romania 0 0 0 27 0 1 15 189
The Moderating Effects of Demographics on the Relationship Between Perceived CSR and Brand Loyalty in the Mobile Telecom Sector 0 0 1 21 0 0 8 84
Total Journal Articles 9 23 73 3,003 35 114 670 15,660
2 registered items for which data could not be found
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Statistics updated 2026-08-07