Access Statistics for Nicolae Alexandru Pop

Author contact details at EconPapers.

Journal Article File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
A HOLISTIC APPROACH OF RELATIONSHIP MARKETING IN LAUNCHING LUXURY NEW PRODUCTS 0 0 0 97 0 4 4 460
A QUALITATIVE RESEARCH REGARDING THE MARKETING COMMUNICATION TOOLS USED IN THE ONLINE ENVIRONMENT 0 0 0 146 4 12 14 782
A new challenge for contemporary marketing – neuromarketing 0 0 3 414 1 8 14 1,470
A new paradigm in contemporary marketing: relational marketing 0 0 3 205 0 3 13 633
An algorithmic approach for modelling customer expectations 0 0 0 44 1 6 8 173
BENCHMARKING FOR THE ROMANIAN HEAVY COMMERCIAL VEHICLES MARKET 0 0 0 10 0 13 15 66
BRAND SIGNIFICANCE IN THE MARKETING OF LUXURY WATCHMAKING. QUALITATIVE RESEARCH ON THE BUCHAREST MARKET 1 1 3 26 3 14 23 122
CONTROLLING ELEMENTS IN THE DISTRIBUTION POLICY OF A COMPANY 0 0 0 58 0 0 0 288
Consumers Perception of Corporate Social Responsibility Empirical Study in Romanian Retail 0 0 1 27 0 2 5 108
Correlations within the EFQM Business Excellence Model by Applying a Factor Analysis 0 0 0 25 1 7 11 146
Dimensions of relationship marketing in the Romanian bank sector. Case study: BRD Express 0 0 0 116 0 3 5 534
EMAIL MARKETING CAMPAIGNS: THE EASIEST PATH FROM ORGANIZATIONS TO CONSUMERS – AN EXPLORATORY ASSESSMENT 0 0 0 174 2 10 15 653
Entrepreneurial Approach on Relationship Marketing in Family Owned Business 0 0 0 12 1 6 10 84
Ethical Responsibility of Neuromarketing Companies in Harnessing the Market Research – a Global Exploratory Approach 0 0 0 47 1 10 16 239
GLOBAL COMPETITION AND ROMANIA'S NATIONAL COMPETITIVE ADVANTAGE 0 0 1 24 0 1 2 205
Handelsmanagement (Retail Management) 0 0 0 35 0 3 3 141
INNOVATION, CUSTOMER ATTACHMENT SOURCE IN RETAIL SERVICES EMPIRICAL RESEARCH IN DIY RETAIL 0 0 0 32 0 3 5 213
INVESTIGATING THE RELATIONSHIP BETWEEN PERCEIVED SACRIFICE AND B TO B CUSTOMER SATISFACTION IN THE INSURANCE INDUSTRY 0 0 0 33 0 5 5 298
Implications for the energy policy derived from the relation between the cultural dimensions of Hofstede's model and the consumption of renewable energies 0 0 3 26 2 9 18 128
Marketing communication in Tourism Connection challenges in new service sectors 0 0 0 3 2 4 8 40
Marketing of luxury events. Case study on the tenth Congress of anti-aging medicine, Bucharest, 2018 0 0 1 4 0 4 7 53
Methodology for Assessing the Degree of Internationalization of Business Academic Study Programmes 0 0 0 13 0 1 5 94
Newton Interpolating Series at ð ‘š Distinct Points with Coefficients in a Real Banach Algebra 0 0 0 0 1 3 3 6
Observing Insurance Companies’ Customer Complaint Management in the Online Environment 0 0 0 10 0 11 12 72
PARTICULARITIES OF THE MARKETING ACTIVITY IN THE INSURANCE INDUSTRY 0 0 0 107 0 4 5 414
PERCEPTION AND COMMUNICATION OF INNOVATION IN RETAIL TRADE (CASE STUDY APPLIED TO BRICOLAGE PRODUCTS) 0 0 0 34 0 3 5 158
Price determination and price strategy in the marketing view 0 1 2 120 1 4 8 790
Professor C. Florescu – Founder of the Marketing School from Bucharest 0 0 0 9 1 5 8 144
RELATIONSHIP MARKETING RESEARCH TAILORED TO SUPPORT SALES MANAGEMENT. CASE STUDY: AN INTERNATIONAL EXPRESS LOGISTICS COMPANY IN ROMANIA 0 0 0 52 0 1 2 249
Relationship Marketing, Engine of Sustainable Development and Organisational Change in the Romanian Business Environment 0 0 0 36 1 4 5 177
Romanian academic marketing. Present and perspectives 0 0 1 27 1 3 6 95
Senzorial Marketing – Means of Evaluating Customer’s Satisfaction on Balnear Tourism 0 0 0 47 0 1 3 258
Stakeholders’ Perception Regarding Sustainable Universities 0 0 1 15 1 5 10 79
Strategic university management and marketing) 0 0 0 105 0 4 6 390
Strategic views regarding the relationship marketing approach and the transactional marketing approach within the financial and banking segment 0 0 0 70 0 6 10 271
TENDENCIES OF INTERNATIONALIZATION IN RETAILING 0 0 0 38 0 10 10 154
THE MARKETING MENTALITY WITHIN THE ORGANIZATION - A COMPARATIVE STUDY BETWEEN COMPANIES AND NON-PROFIT ORGANIZATIONS IN ROMANIA 0 0 0 14 0 3 6 177
The Positioning of Universities in Collaborative Models as Clusters in a Knowledge Based Economy 0 0 0 40 1 7 8 214
The marketer-a complex specialist, a man of concept, decision and action 0 0 0 25 0 1 2 163
The perception of a university’s brand within the recruitment pool for future students (Case survey for the economic higher education) 0 1 1 1 1 6 8 30
The scientific event – a visibility factor for the university brand 0 0 0 0 2 9 12 27
Typological Analysis of Buying Actions 0 0 0 18 2 3 3 120
Typological aspects of retailers on the background of market concentration 0 0 0 18 0 1 2 116
Vertical Aliances between Retail and Manufacturer Companies in the Fashion Industry 0 0 0 67 1 3 4 298
Total Journal Articles 1 3 20 2,424 31 225 344 11,332

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Statistics updated 2026-03-04