Access Statistics for Nicolae Alexandru Pop

Author contact details at EconPapers.

Journal Article File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
A HOLISTIC APPROACH OF RELATIONSHIP MARKETING IN LAUNCHING LUXURY NEW PRODUCTS 0 0 1 97 1 1 5 456
A QUALITATIVE RESEARCH REGARDING THE MARKETING COMMUNICATION TOOLS USED IN THE ONLINE ENVIRONMENT 0 0 4 146 0 3 14 768
A new challenge for contemporary marketing – neuromarketing 0 2 6 411 0 2 12 1,456
A new paradigm in contemporary marketing: relational marketing 1 2 4 202 2 3 7 620
An algorithmic approach for modelling customer expectations 0 0 1 44 0 0 1 165
BENCHMARKING FOR THE ROMANIAN HEAVY COMMERCIAL VEHICLES MARKET 0 0 0 10 0 0 1 51
BRAND SIGNIFICANCE IN THE MARKETING OF LUXURY WATCHMAKING. QUALITATIVE RESEARCH ON THE BUCHAREST MARKET 0 0 4 23 0 0 13 99
CONTROLLING ELEMENTS IN THE DISTRIBUTION POLICY OF A COMPANY 0 0 0 58 0 0 0 288
Consumers Perception of Corporate Social Responsibility Empirical Study in Romanian Retail 0 0 0 26 1 1 1 103
Correlations within the EFQM Business Excellence Model by Applying a Factor Analysis 0 0 1 25 0 0 7 135
Dimensions of relationship marketing in the Romanian bank sector. Case study: BRD Express 0 0 2 116 0 1 4 529
EMAIL MARKETING CAMPAIGNS: THE EASIEST PATH FROM ORGANIZATIONS TO CONSUMERS – AN EXPLORATORY ASSESSMENT 0 0 3 174 2 4 17 638
Entrepreneurial Approach on Relationship Marketing in Family Owned Business 0 0 0 12 0 0 2 74
Ethical Responsibility of Neuromarketing Companies in Harnessing the Market Research – a Global Exploratory Approach 0 1 1 47 0 3 21 223
GLOBAL COMPETITION AND ROMANIA'S NATIONAL COMPETITIVE ADVANTAGE 0 0 0 23 0 1 1 203
Handelsmanagement (Retail Management) 0 0 0 35 0 1 1 138
INNOVATION, CUSTOMER ATTACHMENT SOURCE IN RETAIL SERVICES EMPIRICAL RESEARCH IN DIY RETAIL 0 0 0 32 0 0 0 208
INVESTIGATING THE RELATIONSHIP BETWEEN PERCEIVED SACRIFICE AND B TO B CUSTOMER SATISFACTION IN THE INSURANCE INDUSTRY 0 0 0 33 1 1 1 293
Implications for the energy policy derived from the relation between the cultural dimensions of Hofstede's model and the consumption of renewable energies 0 0 1 23 2 2 8 110
Marketing communication in Tourism Connection challenges in new service sectors 0 0 0 3 0 0 1 32
Marketing of luxury events. Case study on the tenth Congress of anti-aging medicine, Bucharest, 2018 0 0 0 3 1 1 2 46
Methodology for Assessing the Degree of Internationalization of Business Academic Study Programmes 0 0 0 13 1 2 2 89
Newton Interpolating Series at ð ‘š Distinct Points with Coefficients in a Real Banach Algebra 0 0 0 0 0 0 0 3
Observing Insurance Companies’ Customer Complaint Management in the Online Environment 0 0 1 10 0 0 1 60
PARTICULARITIES OF THE MARKETING ACTIVITY IN THE INSURANCE INDUSTRY 0 0 0 107 0 0 4 409
PERCEPTION AND COMMUNICATION OF INNOVATION IN RETAIL TRADE (CASE STUDY APPLIED TO BRICOLAGE PRODUCTS) 0 0 0 34 0 0 0 153
Price determination and price strategy in the marketing view 0 0 0 118 1 1 5 782
Professor C. Florescu – Founder of the Marketing School from Bucharest 0 0 0 9 0 0 2 136
RELATIONSHIP MARKETING RESEARCH TAILORED TO SUPPORT SALES MANAGEMENT. CASE STUDY: AN INTERNATIONAL EXPRESS LOGISTICS COMPANY IN ROMANIA 0 0 0 52 1 1 2 247
Relationship Marketing, Engine of Sustainable Development and Organisational Change in the Romanian Business Environment 0 0 0 36 0 0 1 172
Romanian academic marketing. Present and perspectives 0 1 1 26 1 3 3 89
Senzorial Marketing – Means of Evaluating Customer’s Satisfaction on Balnear Tourism 0 0 0 47 0 0 2 255
Stakeholders’ Perception Regarding Sustainable Universities 0 0 1 14 1 1 3 69
Strategic university management and marketing) 0 0 0 105 0 0 3 384
Strategic views regarding the relationship marketing approach and the transactional marketing approach within the financial and banking segment 0 0 0 70 0 0 0 261
TENDENCIES OF INTERNATIONALIZATION IN RETAILING 0 0 0 38 0 0 0 144
THE MARKETING MENTALITY WITHIN THE ORGANIZATION - A COMPARATIVE STUDY BETWEEN COMPANIES AND NON-PROFIT ORGANIZATIONS IN ROMANIA 0 0 0 14 0 0 2 171
The Positioning of Universities in Collaborative Models as Clusters in a Knowledge Based Economy 0 0 0 40 0 0 1 206
The marketer-a complex specialist, a man of concept, decision and action 0 0 0 25 0 0 0 161
The perception of a university’s brand within the recruitment pool for future students (Case survey for the economic higher education) 0 0 0 0 1 1 2 22
The scientific event – a visibility factor for the university brand 0 0 0 0 0 1 3 15
Typological Analysis of Buying Actions 0 0 0 18 1 1 1 117
Typological aspects of retailers on the background of market concentration 0 0 0 18 0 2 2 114
Vertical Aliances between Retail and Manufacturer Companies in the Fashion Industry 0 0 0 67 0 0 0 294
Total Journal Articles 1 6 31 2,404 17 37 158 10,988

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Statistics updated 2025-03-03