Access Statistics for Nicolae Alexandru Pop

Author contact details at EconPapers.

Journal Article File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
A HOLISTIC APPROACH OF RELATIONSHIP MARKETING IN LAUNCHING LUXURY NEW PRODUCTS 0 0 3 89 0 0 13 406
A QUALITATIVE RESEARCH REGARDING THE MARKETING COMMUNICATION TOOLS USED IN THE ONLINE ENVIRONMENT 0 0 2 127 2 10 39 639
A new challenge for contemporary marketing – neuromarketing 1 2 9 387 2 5 22 1,392
A new paradigm in contemporary marketing: relational marketing 1 1 6 111 1 2 20 361
An algorithmic approach for modelling customer expectations 0 0 0 40 0 0 0 152
BENCHMARKING FOR THE ROMANIAN HEAVY COMMERCIAL VEHICLES MARKET 0 0 1 8 0 0 4 38
CONTROLLING ELEMENTS IN THE DISTRIBUTION POLICY OF A COMPANY 0 0 0 57 0 0 2 266
Consumers Perception of Corporate Social Responsibility Empirical Study in Romanian Retail 0 0 1 22 0 0 2 88
Correlations within the EFQM Business Excellence Model by Applying a Factor Analysis 0 0 2 11 2 3 16 64
Dimensions of relationship marketing in the Romanian bank sector. Case study: BRD Express 0 0 0 104 0 0 7 477
EMAIL MARKETING CAMPAIGNS: THE EASIEST PATH FROM ORGANIZATIONS TO CONSUMERS – AN EXPLORATORY ASSESSMENT 0 1 7 146 1 3 34 476
Entrepreneurial Approach on Relationship Marketing in Family Owned Business 0 0 0 3 1 4 6 18
Ethical Responsibility of Neuromarketing Companies in Harnessing the Market Research – a Global Exploratory Approach 0 1 1 27 0 3 6 108
GLOBAL COMPETITION AND ROMANIA'S NATIONAL COMPETITIVE ADVANTAGE 0 0 2 20 4 5 21 155
Handelsmanagement (Retail Management) 0 0 0 28 1 4 5 119
INNOVATION, CUSTOMER ATTACHMENT SOURCE IN RETAIL SERVICES EMPIRICAL RESEARCH IN DIY RETAIL 0 1 2 28 2 4 6 178
INVESTIGATING THE RELATIONSHIP BETWEEN PERCEIVED SACRIFICE AND B TO B CUSTOMER SATISFACTION IN THE INSURANCE INDUSTRY 0 1 3 27 0 2 6 249
Methodology for Assessing the Degree of Internationalization of Business Academic Study Programmes 0 0 0 11 1 2 2 78
Observing Insurance Companies’ Customer Complaint Management in the Online Environment 0 0 0 9 0 0 1 50
PARTICULARITIES OF THE MARKETING ACTIVITY IN THE INSURANCE INDUSTRY 0 1 4 100 0 3 10 357
PERCEPTION AND COMMUNICATION OF INNOVATION IN RETAIL TRADE (CASE STUDY APPLIED TO BRICOLAGE PRODUCTS) 0 0 0 33 0 0 4 139
Price determination and price strategy in the marketing view 0 1 2 113 1 3 14 743
Professor C. Florescu – Founder of the Marketing School from Bucharest 0 0 0 7 0 0 2 120
RELATIONSHIP MARKETING RESEARCH TAILORED TO SUPPORT SALES MANAGEMENT. CASE STUDY: AN INTERNATIONAL EXPRESS LOGISTICS COMPANY IN ROMANIA 0 0 0 51 1 1 3 224
Relationship Marketing, Engine of Sustainable Development and Organisational Change in the Romanian Business Environment 0 0 0 33 1 6 7 148
Romanian academic marketing. Present and perspectives 0 0 0 24 0 0 2 79
Senzorial Marketing – Means of Evaluating Customer’s Satisfaction on Balnear Tourism 0 0 0 46 0 0 1 240
Strategic university management and marketing) 0 1 2 98 0 2 6 355
Strategic views regarding the relationship marketing approach and the transactional marketing approach within the financial and banking segment 0 0 0 62 1 1 5 223
TENDENCIES OF INTERNATIONALIZATION IN RETAILING 0 0 0 38 0 0 2 126
THE MARKETING MENTALITY WITHIN THE ORGANIZATION - A COMPARATIVE STUDY BETWEEN COMPANIES AND NON-PROFIT ORGANIZATIONS IN ROMANIA 0 0 0 11 1 2 12 106
The Positioning of Universities in Collaborative Models as Clusters in a Knowledge Based Economy 1 1 1 37 1 1 3 191
The marketer-a complex specialist, a man of concept, decision and action 0 0 1 21 1 2 4 146
Typological Analysis of Buying Actions 0 0 0 18 0 1 4 111
Typological aspects of retailers on the background of market concentration 0 0 0 17 0 0 0 102
Vertical Aliances between Retail and Manufacturer Companies in the Fashion Industry 0 0 2 62 1 2 6 257
Total Journal Articles 3 11 51 2,026 25 71 297 8,981


Statistics updated 2019-10-05