| Journal Article |
File Downloads |
Abstract Views |
| Last month |
3 months |
12 months |
Total |
Last month |
3 months |
12 months |
Total |
| A Shift in Retail Perspective Considering Customers’ Three-Dimensionality |
0 |
0 |
1 |
8 |
4 |
6 |
10 |
25 |
| AGILE TRANSFORMATIONS IN THE DIGITAL BUSINESS ECOSYSTEM, AND INCREASED IT ALIGNMENT IN THIS CONTEXT |
0 |
0 |
0 |
0 |
2 |
2 |
2 |
2 |
| AI Digital Marketing Department and ABM, ABX, and Account-Driven GTM Strategies |
0 |
1 |
8 |
8 |
3 |
6 |
17 |
17 |
| Adequately Managing Digital Marketing, Considering the New Consumer Behaviors Driven Including by the Daily Health News |
0 |
1 |
4 |
54 |
2 |
5 |
13 |
144 |
| Agile E-Commerce Relevance Within the Expansion of the Digital Economy and the Phygital Business Models Challenged to Ensure Continuously Improved CX |
0 |
0 |
1 |
25 |
4 |
14 |
32 |
83 |
| Agile Marketing and Empowered E-Commerce |
0 |
0 |
1 |
15 |
4 |
5 |
6 |
36 |
| An Interview with Matthew R. Lee, Psychology Professor, James Madison University |
0 |
0 |
0 |
52 |
3 |
4 |
4 |
108 |
| At the Confluence Between Digital Marketing, Phygital CX and AI Agents (Part I) |
0 |
0 |
0 |
0 |
0 |
0 |
0 |
0 |
| Brand and CX Management Challenged to Comprehend the Phygital Customers’ Journey: Blending Brand and CX Governance |
0 |
0 |
4 |
8 |
4 |
5 |
16 |
23 |
| Building a Path toward Digital Marketing Maturity. The impact of digital marketing in healthcare |
0 |
0 |
1 |
140 |
0 |
1 |
5 |
355 |
| CMOs’ Opportunities’ Assessment Within the Rise of Phygital Marketing |
0 |
1 |
6 |
6 |
1 |
2 |
11 |
11 |
| Challenges for Modern Marketing and E-Commerce Merchandising |
0 |
0 |
3 |
25 |
7 |
7 |
16 |
52 |
| Challenges for digital marketing capabilities within the context of the main ongoing marketing management trend |
0 |
0 |
0 |
58 |
3 |
5 |
7 |
210 |
| Chief Marketing Officer and the Challenge of Digital Maturity |
0 |
0 |
0 |
103 |
1 |
7 |
11 |
254 |
| Chief Marketing Officers’ Challenges Within Rising AI Usage for Knowledge Management and Human-Technology Synergies’ Emergence |
0 |
1 |
2 |
2 |
4 |
8 |
11 |
11 |
| Considerations regarding the effects of Industrie 4.0 on e-commerce |
0 |
0 |
0 |
13 |
1 |
3 |
6 |
32 |
| Customers, Companies' Allies in Co-creating Value with the Support of Digital Technology and Marketers Want of Greater Levels of Integration in Their Digital Marketing Suite |
0 |
0 |
0 |
12 |
0 |
1 |
6 |
39 |
| DISRUPTIVE TECHNOLOGIES AND E-COMMERCE FOR A LEAN TRANSITION TO THE POST-PANDEMIC WORLD |
0 |
0 |
0 |
12 |
2 |
2 |
3 |
27 |
| Digital Customer Engagement, CX Future and the Advance of the Metaverse-Related Activities Including in E-Commerce Retail |
0 |
0 |
1 |
54 |
4 |
4 |
6 |
125 |
| Digital Customers, Digital Marketers, and Keeping up with Trends in Today’s Digital World |
0 |
0 |
0 |
55 |
4 |
5 |
7 |
123 |
| Digital Marketer: Facing Digital Marketing Opportunities |
0 |
0 |
2 |
177 |
2 |
5 |
12 |
407 |
| Digital Marketers and the Challenge of Optimizing Omni channel CX |
0 |
0 |
0 |
30 |
0 |
3 |
4 |
104 |
| Digital Marketers at the Intersection of Digital Transformation with CX |
0 |
0 |
0 |
44 |
2 |
5 |
10 |
150 |
| Digital Marketers challenged to create excellence in accordance with the expectations of digitally savvy customers |
0 |
0 |
0 |
16 |
2 |
4 |
7 |
101 |
| Digital Marketing Trends Transforming Marketing. Digital Marketing to Patients |
0 |
1 |
4 |
126 |
4 |
6 |
18 |
333 |
| Digital Marketing and E-Commerce in AI Era |
0 |
1 |
9 |
9 |
2 |
4 |
17 |
17 |
| Digital Marketing and Ecommerce in the Digital Neo-Economy, Discovering by Learning in the New Era of Innovation, and Re-engaging the Marketing Team |
0 |
0 |
2 |
131 |
9 |
10 |
16 |
399 |
| Digital Marketing and a Better Understanding of the Consumer Mobile Journey |
0 |
0 |
1 |
103 |
1 |
1 |
6 |
219 |
| Digital Marketing and the Pillars of Shopper Experience |
0 |
0 |
0 |
62 |
3 |
4 |
8 |
143 |
| Digital Marketing, Digital Disruption, and the New Rules of Digitization |
0 |
0 |
1 |
128 |
2 |
4 |
11 |
370 |
| Digital Maturity improved by Digital Marketing in Harmony with e-commerce |
0 |
0 |
1 |
12 |
0 |
1 |
5 |
25 |
| Digital Technologies for Public Health Services after the COVID-19 Pandemic: A Risk Management Analysis |
1 |
1 |
1 |
5 |
3 |
7 |
11 |
43 |
| Digital Tourism on the Way to Digital Marketing Success |
2 |
2 |
7 |
234 |
5 |
8 |
25 |
776 |
| Digital Twins, Web3, Metaverse, Value Innovation and E-Commerce retail |
0 |
0 |
0 |
81 |
3 |
3 |
9 |
194 |
| Digital intelligence and digital marketing effectiveness |
0 |
0 |
0 |
202 |
0 |
2 |
6 |
513 |
| Digital marketers are going beyond the traditional DX metrics |
0 |
0 |
0 |
19 |
2 |
4 |
6 |
63 |
| Digital marketers challenged to drive results within the connected world |
0 |
0 |
0 |
63 |
1 |
2 |
3 |
147 |
| Digital marketing capabilities in today's evolving digital world |
0 |
0 |
0 |
113 |
1 |
1 |
8 |
421 |
| Digital marketing challenged by delivering value in the flux business environment |
0 |
0 |
0 |
27 |
4 |
4 |
7 |
92 |
| Digital marketing, addressability and time, the new currency for CMOs |
0 |
0 |
1 |
45 |
6 |
7 |
10 |
162 |
| Digital transformation and the impact on e-commerce of the disruptive technologies which are the supporting structure of the Industry 4.0 |
0 |
0 |
3 |
95 |
3 |
9 |
23 |
399 |
| E-COMMERCE CONTRIBUTION IN SUSTAINABLE DEVELOPMENT: TOWARDS A NEW ERA OF SAFE AND MORE SUSTAINABLE PRODUCTS |
0 |
0 |
0 |
66 |
1 |
5 |
6 |
183 |
| E-Commerce Business Under Pressure To Grow |
0 |
0 |
1 |
8 |
0 |
2 |
5 |
29 |
| E-Commerce Development and Entering the Path to NeXT Commerce |
1 |
1 |
4 |
21 |
1 |
4 |
9 |
43 |
| E-Commerce Personalization Wanted by the Next Generation of Shoppers. Livestreaming E-Commerce, Q-commerce, Social Commerce, and the Metaverse |
3 |
3 |
7 |
94 |
8 |
10 |
22 |
224 |
| E-Commerce Personalization and Digital Merchandising Strategy |
1 |
5 |
15 |
44 |
3 |
11 |
39 |
105 |
| E-Commerce Retailers Competition, Digital Technology and the Fast-Approaching Future of a New Standard Consisting of Cryptocurrency s Commercial Us |
0 |
0 |
0 |
23 |
3 |
4 |
5 |
91 |
| E-Commerce, E-Fulfillment, Last Mile Delivery and CX |
0 |
0 |
1 |
13 |
0 |
1 |
4 |
31 |
| E-Commerce, Marketing Technology Stake, and Improved DCX |
0 |
0 |
0 |
9 |
1 |
2 |
3 |
16 |
| E-commerce, Q-commerce, New Technologies and Omnichannel Consumers Personalized Experience |
2 |
2 |
18 |
401 |
7 |
8 |
51 |
804 |
| Engineering the Digital Transformation of Marketing |
0 |
0 |
0 |
87 |
1 |
1 |
5 |
222 |
| Enhancing Consumer Phygital Experience at the Confluence between E-Commerce and E2E Digital Supply Chain Transformation |
0 |
1 |
1 |
1 |
3 |
6 |
6 |
6 |
| Ensuring digital marketing performance improvement, making difference between today’s and tomorrow’s marketing function |
0 |
0 |
2 |
9 |
1 |
2 |
8 |
16 |
| For Nearly a Decade of Advocacy for E-Commerce and M-Commerce |
0 |
0 |
2 |
16 |
2 |
4 |
14 |
41 |
| Getting Marketing in Perspective of Agentic Society |
0 |
1 |
3 |
3 |
1 |
4 |
7 |
7 |
| Major Shifts in Sustainable Consumer Behavior in Romania and Retailers’ Priorities in Agilely Adapting to It |
0 |
0 |
0 |
5 |
3 |
5 |
10 |
42 |
| Marketers, challenged to meeting digital priorities |
0 |
0 |
0 |
26 |
1 |
1 |
3 |
206 |
| Marketers’ Socio-Technical Perspective Approach of the Phygital Retail Complex System |
0 |
0 |
5 |
7 |
2 |
4 |
10 |
16 |
| Marketers’ Reskilling within the Digital Transformation, a Today’s Essential Task for Approaching New Digital Roles |
0 |
0 |
0 |
28 |
1 |
2 |
5 |
77 |
| Marketing 5.0, Society 5.0, Leading-Edge Technologies, New CX, and New Engagement Capacity within the Digital Transformation |
0 |
0 |
6 |
300 |
5 |
8 |
23 |
749 |
| Marketing Operations, AI Orchestration, and Agentic Marketing |
1 |
2 |
2 |
2 |
2 |
3 |
3 |
3 |
| Marketing at the Crossroad: Digital Workforce Focused on AI Integration, Leveraging E-Commerce Personalization |
0 |
0 |
6 |
10 |
0 |
2 |
12 |
18 |
| Marketing transformation under the pressure of the new technologies and emotions impact on decision making |
0 |
0 |
0 |
21 |
1 |
2 |
6 |
54 |
| Measuring the Impact of E-Commerce on the Economy |
0 |
0 |
0 |
26 |
0 |
2 |
9 |
73 |
| Organizing for digital marketing success in tourism |
0 |
0 |
1 |
51 |
0 |
1 |
6 |
129 |
| Over Tipping Point for Digital Disruption: E-Commerce & Omni Channel Working Together Within the Acceleration of the Digitization of Customer and Supply Chain Interactions |
0 |
0 |
1 |
28 |
5 |
6 |
8 |
88 |
| Phigital Retail Under Pressure to Streamlining Shoppers’ Path to Purchase Based on AI Integration |
0 |
0 |
4 |
10 |
1 |
4 |
12 |
26 |
| Reaching Travelers Through Digital Marketing Channels |
0 |
0 |
0 |
49 |
3 |
4 |
8 |
133 |
| Recovering From a Never Faced Economic Disruption, and Advancing on the Path to the Next Normal |
0 |
0 |
0 |
24 |
3 |
6 |
7 |
44 |
| Redefining Marketing While Advancing on the Path to AI Innovation, Better Assessing AI Model Performance |
0 |
0 |
2 |
7 |
4 |
4 |
7 |
25 |
| Shaping the Future of E-Commerce in Relation with the Data Economy |
0 |
0 |
0 |
24 |
1 |
1 |
3 |
68 |
| Social Commerce Ecosystem, Social Media Marketers New Tool ChatGPT, and E-Commerce Profitability Improvement Based on Immersive Product Imagery |
0 |
1 |
1 |
145 |
4 |
7 |
11 |
338 |
| Successful E-Commerce Interaction, and the Multidirectional Impact of E-Commerce |
0 |
0 |
3 |
8 |
5 |
9 |
13 |
25 |
| THE IMPORTANCE OF DIGITAL MARKETING FOR HIGHER EDUCATION IN IMPROVING THE EDUCATIONAL VALUE CHAIN |
0 |
1 |
1 |
1 |
4 |
7 |
7 |
7 |
| THE IMPORTANCE OF DISRUPTIVE TECHNOLOGIES IN E-COMMERCE FOR HIGHER EDUCATION |
0 |
0 |
0 |
0 |
2 |
2 |
2 |
2 |
| The AI-Augmented Marketers’ Advancement and the Best Way to Address B2C and B2B Marketers’ Skill Gaps |
0 |
0 |
21 |
21 |
2 |
15 |
57 |
57 |
| The Connection between Digital Marketing and Relevant Public Relations. The Brand Building Role of Digital Communication |
0 |
0 |
5 |
102 |
4 |
12 |
26 |
350 |
| The Digital Transformation and e-commerce |
1 |
2 |
6 |
98 |
5 |
9 |
23 |
245 |
| The Disrupted Retail and the Innovative Technology: Connecting Data |
0 |
0 |
0 |
20 |
3 |
6 |
10 |
47 |
| The Effects of Industrie 4.0 on e-commerce |
0 |
0 |
0 |
41 |
1 |
2 |
5 |
104 |
| The Future of E-Commerce, Technology Priorities and the Challenge of Metaverse |
0 |
0 |
1 |
281 |
2 |
3 |
9 |
573 |
| The Growth of E-Commerce, Disruptive Technologies and Marketers Conversational Strategy |
1 |
1 |
2 |
26 |
2 |
4 |
18 |
134 |
| The Impact of Robotics on E-commerce, and the Challenge of Delivering Great CX |
0 |
0 |
3 |
48 |
4 |
4 |
11 |
157 |
| The Ongoing Digital Revolution, Mobile Transformation, MarTech Applications, and Retraining |
0 |
0 |
0 |
24 |
0 |
0 |
1 |
79 |
| The Paradigm Shift in E-Commerce Within the Context of the New AI Space Race |
0 |
1 |
1 |
5 |
1 |
4 |
6 |
25 |
| The Profound Nature of Linkage Between the Impact of the Use of Artificial Intelligence in Retail on Buying and Consumer Behavior and Consumers’ Perceptions of Artificial Intelligence on the Path to the Next Normal |
0 |
0 |
3 |
119 |
2 |
4 |
17 |
353 |
| Total Journal Articles |
13 |
30 |
192 |
4,724 |
213 |
393 |
943 |
12,820 |
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