Access Statistics for Vithala Rao

Author contact details at EconPapers.

Working Paper File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
A Market Experiment on Trade Promotion Budget and Allocation 0 0 2 42 7 8 12 321
An Exploratory Modeling of The Decision Process of New Product Selection by Supermarket Buyers 0 0 0 5 1 3 7 32
An Exploratory Modeling of the Decision Process of New Product Selection by Supermarket Buyers 0 0 0 3 3 4 6 19
Effects of Horizontal and Vertical Market Power on Trade Promotion Budget and Allocation in the US Supermarket Industry: An Experimental and Empirical Analysis 0 0 0 41 0 2 6 196
Modeling the Decision to Add New Products by Channel Intermediaries 0 0 0 8 1 2 4 29
Public Policy Implications of the Role of Channel Intermediaries in New Product Acceptance 0 0 0 3 1 2 4 13
The Strategic Role of Supermarket Buyer Intermediaries in New Product Selection: Implications for Systemwide Efficiency 0 0 0 6 1 2 13 102
The Strategic Role of Supermarket Buyer Intermediaries in New Product Selection: Implications for Systemwide Efficiency 0 0 0 2 0 0 3 18
Total Working Papers 0 0 2 110 14 23 55 730

Journal Article File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
A micro-analytic threshold model for the timing of first purchases of durable goods 0 0 0 31 1 1 5 107
Beyond conjoint analysis: Advances in preference measurement 0 0 0 75 2 3 14 288
Deriving joint space positioning maps from consumer preference ratings 0 0 1 26 3 5 15 108
GENFOLD2: A set of models and algorithms for the general UnFOLDing analysis of preference/dominance data 0 0 0 28 0 0 3 100
Models of Multi-Category Choice Behavior 0 0 0 58 1 1 6 218
Pricing Research in Marketing: The State of the Art 2 4 6 315 3 6 13 889
Supply chains in the presence of store brands 0 0 1 18 0 2 8 76
Timing decisions of new product preannouncement and launch with competition 0 0 1 48 3 4 15 182
Total Journal Articles 2 4 9 599 13 22 79 1,968

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Statistics updated 2026-05-06