Access Statistics for Vithala Rao

Author contact details at EconPapers.

Working Paper File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
A Market Experiment on Trade Promotion Budget and Allocation 0 0 2 42 0 8 13 322
An Exploratory Modeling of The Decision Process of New Product Selection by Supermarket Buyers 0 0 0 5 0 1 7 32
An Exploratory Modeling of the Decision Process of New Product Selection by Supermarket Buyers 0 0 0 3 0 3 5 19
Effects of Horizontal and Vertical Market Power on Trade Promotion Budget and Allocation in the US Supermarket Industry: An Experimental and Empirical Analysis 0 0 0 41 0 1 7 197
Modeling the Decision to Add New Products by Channel Intermediaries 0 0 0 8 0 2 5 30
Public Policy Implications of the Role of Channel Intermediaries in New Product Acceptance 0 0 0 3 0 1 4 13
The Strategic Role of Supermarket Buyer Intermediaries in New Product Selection: Implications for Systemwide Efficiency 0 0 0 6 0 1 13 102
The Strategic Role of Supermarket Buyer Intermediaries in New Product Selection: Implications for Systemwide Efficiency 0 0 0 2 0 1 4 19
Total Working Papers 0 0 2 110 0 18 58 734


Journal Article File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
A micro-analytic threshold model for the timing of first purchases of durable goods 0 0 0 31 0 1 5 107
Beyond conjoint analysis: Advances in preference measurement 0 0 0 75 0 2 14 288
Deriving joint space positioning maps from consumer preference ratings 0 0 1 26 1 4 16 109
GENFOLD2: A set of models and algorithms for the general UnFOLDing analysis of preference/dominance data 0 0 0 28 0 0 3 100
Models of Multi-Category Choice Behavior 0 0 0 58 0 1 6 218
Pricing Research in Marketing: The State of the Art 2 4 7 317 3 10 17 896
Supply chains in the presence of store brands 0 0 1 18 0 0 8 76
Timing decisions of new product preannouncement and launch with competition 0 0 1 48 0 3 15 182
Total Journal Articles 2 4 10 601 4 21 84 1,976


Statistics updated 2026-07-10