Access Statistics for Bruno Schivinski
Author contact details at EconPapers.
| Working Paper | File Downloads | Abstract Views | ||||||
|---|---|---|---|---|---|---|---|---|
| Last month | 3 months | 12 months | Total | Last month | 3 months | 12 months | Total | |
| THE EFFECT OF SOCIAL-MEDIA COMMUNICATION ON CONSUMER PERCEPTIONS OF BRANDS | 2 | 5 | 15 | 694 | 10 | 31 | 79 | 2,912 |
| The Impact of Brand Communication on Brand Equity Dimensions and Brand Purchase Intention Through Facebook | 0 | 1 | 9 | 900 | 3 | 15 | 52 | 3,182 |
| The consumer-based brand equity inventory: scale construct and validation | 0 | 3 | 6 | 112 | 7 | 20 | 39 | 360 |
| Total Working Papers | 2 | 9 | 30 | 1,706 | 20 | 66 | 170 | 6,454 |
| Chapter | File Downloads | Abstract Views | ||||||
|---|---|---|---|---|---|---|---|---|
| Last month | 3 months | 12 months | Total | Last month | 3 months | 12 months | Total | |
| Pubicly Available Lecture Webcasts – e-Learning or Promotion Tool? Case Study | 0 | 0 | 1 | 15 | 0 | 1 | 6 | 181 |
| Total Chapters | 0 | 0 | 1 | 15 | 0 | 1 | 6 | 181 |
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