Access Statistics for Bruno Schivinski
Author contact details at EconPapers.
| Working Paper | File Downloads | Abstract Views | ||||||
|---|---|---|---|---|---|---|---|---|
| Last month | 3 months | 12 months | Total | Last month | 3 months | 12 months | Total | |
| THE EFFECT OF SOCIAL-MEDIA COMMUNICATION ON CONSUMER PERCEPTIONS OF BRANDS | 2 | 6 | 13 | 688 | 10 | 20 | 41 | 2,862 |
| The Impact of Brand Communication on Brand Equity Dimensions and Brand Purchase Intention Through Facebook | 1 | 1 | 13 | 897 | 7 | 9 | 46 | 3,153 |
| The consumer-based brand equity inventory: scale construct and validation | 0 | 0 | 5 | 109 | 2 | 4 | 20 | 333 |
| Total Working Papers | 3 | 7 | 31 | 1,694 | 19 | 33 | 107 | 6,348 |
| Chapter | File Downloads | Abstract Views | ||||||
|---|---|---|---|---|---|---|---|---|
| Last month | 3 months | 12 months | Total | Last month | 3 months | 12 months | Total | |
| Pubicly Available Lecture Webcasts – e-Learning or Promotion Tool? Case Study | 0 | 0 | 1 | 15 | 0 | 0 | 2 | 177 |
| Total Chapters | 0 | 0 | 1 | 15 | 0 | 0 | 2 | 177 |
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