Access Statistics for Susana Costa e Silva

Author contact details at EconPapers.

Working Paper File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
A INTERNACIONALIZAÇÃO e os MECANISMOS de COOPERAÇÃO em REDE na VITROCRISTAL, ACE 0 0 0 94 0 1 5 256
DATABASES in the RESEARCH of INTERNATIONAL ALLIANCES 0 0 0 59 0 1 2 154
Domestic Impact of Internationalisation: The case of JM 0 0 0 45 0 5 7 125
Failure is the stepping stone for success 0 0 0 9 0 2 7 288
THE 3 C’S MODEL OF MILLENNIALS BRAND AWARENESS 0 0 2 417 0 5 12 1,319
THE USE of CONSORTIA for the INTERNATIONALIZATION of FIRMS – MOTA-ENGIL CASE STUDY 0 0 2 147 0 6 13 571
The collective nature of export grouping schemes 0 0 0 35 0 8 9 128
Total Working Papers 0 0 4 806 0 28 55 2,841


Journal Article File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
A Holistic Perspective on the International Market Selection Phenomenon 0 0 0 19 1 4 6 74
A Quasi-Experimental Approach to Analyzing Sexual Appeal and Gender in Advertising – Evidence from Brazil 0 0 1 1 2 7 12 26
Cause-Related Marketing: Do Managers Understand and Use This Tool? 0 0 0 5 1 5 9 30
Cause-related marketing in online environment: the role of brand-cause fit, perceived value, and trust 0 2 10 33 2 13 47 144
Consumer dispositions: Meanings and non-meanings of outgroup favourability 0 0 0 2 0 4 10 21
Doing the right thing or doing things right: what is better for a successful manufacturing reshoring? 0 0 0 11 0 6 12 52
Don’t tell me stories – the narratives of retirement and their relation with brand associations 0 0 0 1 1 3 5 15
Empirical test of the trust–performance link in an international alliances context 0 0 0 20 0 2 13 117
Entrepreneurial cognition and internationalization speed: towards a potential moderating effect of experiential and rational information processing 0 0 0 4 0 3 8 25
Evidence of a glocal marketing strategy: a case study in the Brazilian telecommunication market 0 0 0 6 0 5 6 45
How convenient is it? Delivering online shopping convenience to enhance customer satisfaction and encourage e-WOM 0 3 16 196 3 17 79 1,430
How permeable to cause-related marketing are millennials? 0 0 3 13 6 9 19 64
Insights on Consumer Online Purchase Decisions of Women’s Footwear 0 0 0 12 2 9 15 73
Measuring Experience in International Business: A Systematic Literature Review 1 1 3 4 2 3 8 14
Need for touch and haptic imagery: An investigation in online fashion shopping 2 2 5 52 5 16 39 173
Need-for-touch and online purchase propensity: A comparative study of Portuguese and Chinese consumers 1 1 3 24 1 4 9 93
Portuguese textile association fostering the internationalisation of small and medium-sized enterprises 0 1 3 7 0 3 8 22
Supporting sustainability by promoting online purchase through enhancement of online convenience 0 1 2 12 4 15 19 70
The Impact of Trust on the Approach to Management—A Case Study of Creative Industries 0 0 0 2 0 3 14 32
The evolving role of artificial intelligence in marketing: A review and research agenda 7 21 96 504 22 83 365 1,810
The omni-channel approach: A utopia for companies? 0 1 9 35 1 11 35 137
The relevance of cause-related marketing to post-purchase guilt alleviation 0 0 0 14 1 21 33 114
Understanding Changes on the Country-of-origin Effect of Portugal 0 0 0 5 0 2 4 53
Understanding Success according to Crowdfunding Project’s Initiators 0 0 0 8 1 1 3 36
What Do Managers Think About the Success Potential of CRM Campaigns? 0 0 0 0 0 1 2 26
What Mongolia Produces that the World Should Know About? Consumers’ Information Processing Mechanisms 0 0 0 3 0 3 6 23
Total Journal Articles 11 33 151 993 55 253 786 4,719


Statistics updated 2026-04-09