Access Statistics for Susana Costa e Silva

Author contact details at EconPapers.

Working Paper File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
A INTERNACIONALIZAÇÃO e os MECANISMOS de COOPERAÇÃO em REDE na VITROCRISTAL, ACE 0 0 0 94 1 1 2 252
DATABASES in the RESEARCH of INTERNATIONAL ALLIANCES 0 0 0 59 0 1 1 153
Domestic Impact of Internationalisation: The case of JM 0 0 0 45 0 0 0 118
Failure is the stepping stone for success 0 0 0 9 1 1 5 283
THE 3 C’S MODEL OF MILLENNIALS BRAND AWARENESS 0 0 6 416 0 1 12 1,311
THE USE of CONSORTIA for the INTERNATIONALIZATION of FIRMS – MOTA-ENGIL CASE STUDY 1 1 2 147 3 3 5 562
The collective nature of export grouping schemes 0 0 0 35 1 1 2 120
Total Working Papers 1 1 8 805 6 8 27 2,799

Journal Article File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
A Holistic Perspective on the International Market Selection Phenomenon 0 0 0 19 0 0 1 68
A Quasi-Experimental Approach to Analyzing Sexual Appeal and Gender in Advertising – Evidence from Brazil 0 1 1 1 1 2 8 18
Cause-Related Marketing: Do Managers Understand and Use This Tool? 0 0 0 5 0 0 2 22
Cause-related marketing in online environment: the role of brand-cause fit, perceived value, and trust 1 3 11 30 6 14 39 119
Consumer dispositions: Meanings and non-meanings of outgroup favourability 0 0 0 2 0 1 4 13
Doing the right thing or doing things right: what is better for a successful manufacturing reshoring? 0 0 1 11 3 5 10 45
Don’t tell me stories – the narratives of retirement and their relation with brand associations 0 0 0 1 0 0 1 10
Empirical test of the trust–performance link in an international alliances context 0 0 1 20 4 4 7 110
Entrepreneurial cognition and internationalization speed: towards a potential moderating effect of experiential and rational information processing 0 0 0 4 0 2 2 19
Evidence of a glocal marketing strategy: a case study in the Brazilian telecommunication market 0 0 0 6 0 1 3 40
How convenient is it? Delivering online shopping convenience to enhance customer satisfaction and encourage e-WOM 2 4 13 189 11 20 78 1,391
How permeable to cause-related marketing are millennials? 1 3 3 13 1 5 11 52
Insights on Consumer Online Purchase Decisions of Women’s Footwear 0 0 0 12 1 1 4 62
Measuring Experience in International Business: A Systematic Literature Review 0 2 2 3 1 3 4 9
Need for touch and haptic imagery: An investigation in online fashion shopping 0 1 7 49 0 6 27 148
Need-for-touch and online purchase propensity: A comparative study of Portuguese and Chinese consumers 0 0 1 21 0 0 6 86
Portuguese textile association fostering the internationalisation of small and medium-sized enterprises 0 0 2 6 0 1 4 17
Supporting sustainability by promoting online purchase through enhancement of online convenience 0 0 1 11 1 2 8 55
The Impact of Trust on the Approach to Management—A Case Study of Creative Industries 0 0 0 2 4 5 5 23
The evolving role of artificial intelligence in marketing: A review and research agenda 10 21 91 461 38 90 316 1,639
The omni-channel approach: A utopia for companies? 0 0 1 27 1 4 8 109
The relevance of cause-related marketing to post-purchase guilt alleviation 0 0 0 14 2 5 5 86
Understanding Changes on the Country-of-origin Effect of Portugal 0 0 0 5 1 1 1 50
Understanding Success according to Crowdfunding Project’s Initiators 0 0 0 8 2 2 2 35
What Do Managers Think About the Success Potential of CRM Campaigns? 0 0 0 0 0 0 2 24
What Mongolia Produces that the World Should Know About? Consumers’ Information Processing Mechanisms 0 0 0 3 0 0 0 17
Total Journal Articles 14 35 135 923 77 174 558 4,267

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Statistics updated 2025-11-08