Journal Article |
File Downloads |
Abstract Views |
Last month |
3 months |
12 months |
Total |
Last month |
3 months |
12 months |
Total |
Accounting for Word‐of‐Mouth Effects in Preference‐Based Market Forecasts |
0 |
0 |
0 |
3 |
0 |
1 |
1 |
28 |
An Empirical Analysis of Bidding Fees in Name-your-own-price Auctions |
0 |
0 |
0 |
0 |
1 |
1 |
1 |
6 |
An Experimental Analysis of the Effectiveness of Multi-Screen Advertising |
0 |
2 |
4 |
19 |
1 |
4 |
10 |
96 |
An experimental analysis of overconfidence in tariff choice |
0 |
0 |
0 |
1 |
0 |
1 |
4 |
16 |
Applying option thinking to value experiential marketing content |
0 |
0 |
0 |
3 |
1 |
1 |
5 |
12 |
BISE – Call for Papers Issue 3/2013 |
0 |
0 |
0 |
1 |
0 |
0 |
0 |
23 |
Behavioral biases in marketing |
1 |
2 |
28 |
140 |
6 |
12 |
69 |
551 |
Beyond Posted Prices: the Past, Present, and Future of Participative Pricing Mechanisms |
0 |
0 |
1 |
26 |
0 |
0 |
3 |
168 |
Bid-Elicitation Interfaces and Bidding Behavior in Retail Interactive Pricing |
0 |
1 |
2 |
4 |
0 |
2 |
10 |
41 |
Business Models |
1 |
3 |
6 |
49 |
1 |
3 |
7 |
156 |
Business and Information Systems Engineering and Marketing |
0 |
0 |
0 |
17 |
1 |
1 |
1 |
62 |
Consumer Decision-making Processes in Mobile Viral Marketing Campaigns |
0 |
0 |
3 |
74 |
0 |
3 |
13 |
263 |
Delegating pricing power to customers: Pay What You Want or Name Your Own Price? |
0 |
0 |
2 |
29 |
0 |
3 |
6 |
125 |
Dynamic pricing and reference price effects |
2 |
4 |
12 |
37 |
9 |
18 |
50 |
144 |
Dynamische Preisgestaltung in der digitalisierten Welt |
1 |
1 |
6 |
7 |
1 |
5 |
17 |
29 |
Erratum to “Optimal Reverse-Pricing Mechanisms” by Martin Spann, Robert Zeithammer, and Gerald Häubl |
0 |
0 |
0 |
1 |
0 |
0 |
0 |
19 |
Event Studies in Real- and Play-Money Prediction Markets |
0 |
0 |
0 |
55 |
0 |
0 |
1 |
208 |
Frontiers: The Effect of an Ad Ban on Retailer Sales: Insights from a Natural Experiment |
0 |
0 |
0 |
0 |
0 |
0 |
2 |
2 |
Frontiers: The Interplay of User-Generated Content, Content Industry Revenues, and Platform Regulation: Quasi-Experimental Evidence from YouTube |
0 |
0 |
3 |
5 |
1 |
2 |
9 |
16 |
How Knowledge Stock Exchanges can increase student success in Massive Open Online Courses |
0 |
0 |
0 |
0 |
1 |
1 |
1 |
6 |
How observation of other shoppers increases the in-store use of mobile technology |
0 |
0 |
0 |
1 |
0 |
2 |
5 |
8 |
Implications of minimum contract durations on customer retention |
0 |
0 |
0 |
14 |
1 |
1 |
7 |
66 |
Improving Airline Revenues with Variable Opaque Products: “Blind Booking” at Germanwings |
0 |
0 |
0 |
11 |
0 |
0 |
2 |
52 |
Internet-Based Virtual Stock Markets for Business Forecasting |
0 |
0 |
0 |
17 |
0 |
0 |
2 |
113 |
Interview with Jörg Lübcke on “Digitalization of Business Models in the Media Industry” |
0 |
0 |
0 |
7 |
0 |
0 |
0 |
46 |
Kish: Where Customers Pay As They Wish |
0 |
0 |
1 |
30 |
0 |
0 |
2 |
159 |
Marketing analytics using anonymized and fragmented tracking data |
1 |
1 |
3 |
35 |
2 |
2 |
11 |
135 |
Mobile Advertising: A Framework and Research Agenda |
1 |
1 |
4 |
41 |
3 |
7 |
28 |
220 |
Monetizing Online Content: Digital Paywall Design and Configuration |
0 |
0 |
0 |
5 |
0 |
0 |
3 |
58 |
Optimal Reverse-Pricing Mechanisms |
0 |
0 |
0 |
20 |
0 |
0 |
5 |
101 |
Pay What You Want as a Marketing Strategy in Monopolistic and Competitive Markets |
0 |
0 |
2 |
24 |
2 |
4 |
8 |
95 |
Pay today, or delay the pay: Consumer preference for double flat-rate pricing plans |
0 |
0 |
0 |
0 |
0 |
2 |
7 |
7 |
Paying for open access |
0 |
0 |
0 |
1 |
0 |
0 |
1 |
10 |
Pre-release consumer buzz |
0 |
0 |
1 |
12 |
1 |
3 |
8 |
103 |
Preference Markets in New Product Development |
0 |
0 |
1 |
3 |
0 |
0 |
2 |
24 |
Rejoinder on “Frontiers: The Interplay of User-Generated Content, Content Industry Revenues, and Platform Regulation: Quasi-Experimental Evidence from YouTube” |
0 |
0 |
0 |
0 |
1 |
1 |
4 |
5 |
Relevance of actors in bridging positions for product-related information diffusion |
0 |
0 |
0 |
8 |
1 |
1 |
4 |
91 |
Research Note—Can’t Buy Me Love…Or Can I? Social Capital Attainment Through Conspicuous Consumption in Virtual Environments |
0 |
0 |
2 |
34 |
1 |
1 |
7 |
85 |
Reverse-Pricing-Verfahren und deren Möglichkeiten zur Messung von individuellen Suchkosten und Zahlungsbereitschaften |
0 |
0 |
0 |
0 |
0 |
0 |
1 |
2 |
Sampling, discounts or pay-what-you-want: Two field experiments |
0 |
1 |
3 |
22 |
1 |
5 |
9 |
134 |
Skimming or Penetration? Strategic Dynamic Pricing for New Products |
1 |
2 |
9 |
101 |
6 |
16 |
41 |
440 |
Social Commerce: A Contingency Framework for Assessing Marketing Potential |
1 |
1 |
13 |
118 |
3 |
5 |
52 |
539 |
Sports forecasting: a comparison of the forecast accuracy of prediction markets, betting odds and tipsters |
0 |
1 |
2 |
273 |
3 |
10 |
27 |
1,189 |
Synergien zwischen gestaltungsorientierter und verhaltensorientierter Wirtschaftsinformatik |
0 |
0 |
0 |
1 |
0 |
0 |
0 |
2 |
Tell Me Where You Are and I’ll Tell You What You Want: Using Location Data to Improve Marketing Decisions |
0 |
0 |
0 |
4 |
0 |
1 |
3 |
25 |
The Impact of Information Diffusion on Bidding Behavior in Secret Reserve Price Auctions |
0 |
0 |
4 |
14 |
0 |
0 |
6 |
38 |
The Impact of Strategic Core-Component Reuse on Product Life Cycles |
0 |
0 |
0 |
3 |
0 |
0 |
0 |
4 |
The ability to compensate for suboptimal capacity decisions by optimal pricing decisions |
0 |
0 |
0 |
9 |
1 |
2 |
4 |
63 |
The effects of first and second screen marketing on TV viewing activity |
0 |
0 |
1 |
6 |
0 |
1 |
3 |
21 |
The effects of reference prices on bidding behavior in interactive pricing mechanisms |
0 |
0 |
4 |
14 |
0 |
1 |
11 |
33 |
The existence and persistence of the pay-per-use bias in car sharing services |
0 |
0 |
0 |
0 |
1 |
2 |
5 |
25 |
The idea marketplace: Diversity, social capital, and innovation |
0 |
0 |
1 |
1 |
0 |
1 |
9 |
9 |
The impact of social media campaigns on the success of new product introductions |
0 |
3 |
11 |
90 |
1 |
7 |
38 |
625 |
To divide or not to divide? The impact of partitioned pricing on the informational and sacrifice effects of price |
0 |
1 |
3 |
25 |
1 |
2 |
7 |
138 |
When do robo-advisors make us better investors? The impact of social design elements on investor behavior |
2 |
3 |
5 |
6 |
3 |
11 |
20 |
43 |
Total Journal Articles |
11 |
27 |
137 |
1,421 |
55 |
146 |
552 |
6,679 |