Access Statistics for George S. Spais

Author contact details at EconPapers.

Journal Article File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
An investigation of selected UTAUT constructs and consumption values of Gen Z and Gen X for mobile banking services and behavioral intentions to facilitate the adoption of mobile apps 0 0 0 0 0 1 12 12
Consumer Self-Identity, Emotions, Ethical Beliefs, and Authenticity about Ethical Purchasing of Consumer Goods for a Circular Economy Model 0 0 3 3 0 2 11 11
Digital marketing of nutraceutical and pharmaceutical supplements: marketing ethics and consumer comfort 0 0 1 6 0 1 16 32
Some more evidence in the discussion of the ambiguities surrounding consumer perceived value and consumer satisfaction: A new perspective on the role of mass communication theories 0 0 0 13 0 0 1 91
Special Issue on Customer Needs and Demand Management in the Global Marketplace: Emerging Management and Marketing Practices 0 0 0 1 0 0 0 4
The value of the 'triple pole' approach in bargaining for vertical cooperative advertising and the research challenges for the evolution of this topic in the cooperative advertising literature 0 0 0 2 0 0 0 40
Trends and future of artificial intelligence (AI), machine learning (ML) algorithms, and data analytics and their applications and implications for digital marketing and digital promotions 1 1 1 1 4 4 4 4
Validating a Proposed Model on the Factors that Influence Consumers' Unique Phygital and Memorable Shopping Experiences in Phygital Retail Outlets 0 2 5 5 1 9 24 24
Εstablishing relationships between brands and customers via strategic social media chatbots for telecom goods and services 0 0 0 0 3 3 3 3
Total Journal Articles 1 3 10 31 8 20 71 221

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Statistics updated 2025-08-05