Access Statistics for Julien Troiville

Author contact details at EconPapers.

Working Paper File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
Definition, conceptualization and measurement of consumer-based retailer brand equity 0 0 0 0 0 0 3 12
How to Link Retail Brands to Retailer Profitability? 0 0 0 0 0 0 3 33
Marketing du point de vente 0 0 0 0 0 1 2 10
Retailer brand equity: an approach based on store image 0 0 0 0 0 0 2 16
Retailer brand equity: an approach based on store image 0 0 0 0 0 0 2 20
Retailing mix 0 0 0 0 1 2 4 15
The retailer brand equity in an omnichannel context 0 0 0 0 0 2 6 49
Total Working Papers 0 0 0 0 1 5 22 155


Journal Article File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
Definition, conceptualization and measurement of consumer-based retailer brand equity 0 0 5 6 1 3 19 24
Total Journal Articles 0 0 5 6 1 3 19 24


Statistics updated 2021-01-03