Access Statistics for Arturo Z. Vasquez-Parraga
Author contact details at EconPapers.
| Journal Article | File Downloads | Abstract Views | ||||||
|---|---|---|---|---|---|---|---|---|
| Last month | 3 months | 12 months | Total | Last month | 3 months | 12 months | Total | |
| Can fast-food consumers be loyal customers, if so how? Theory, method and findings | 0 | 1 | 1 | 6 | 0 | 3 | 11 | 35 |
| Derived versus full name brand extensions | 1 | 1 | 1 | 78 | 1 | 2 | 8 | 435 |
| Discernible impact of augmented reality on retail customer's experience, satisfaction and willingness to buy | 4 | 9 | 42 | 91 | 8 | 32 | 224 | 384 |
| Explaining Customer Loyalty to Retail Stores In U.S. Hispanic Markets | 0 | 0 | 2 | 15 | 1 | 2 | 5 | 52 |
| Five-Stage Acculturation Process of Hispanic Consumers: Theory, Method, and Findings | 0 | 0 | 1 | 3 | 0 | 1 | 5 | 12 |
| Total Journal Articles | 5 | 11 | 47 | 193 | 10 | 40 | 253 | 918 |
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