Access Statistics for Peter Verhoef

Author contact details at EconPapers.

Working Paper File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
Assessing Customer Evaluation and Revenue Consequences of Component Sharing Across Brands in the Vertical Product Line 0 0 1 61 1 2 9 399
Changing Perceptions and Changing Behavior in Customer Relationships 0 0 0 441 0 1 4 1,378
Consumer Perception and Evaluation of Waiting Time 0 0 1 603 0 1 10 2,358
Explaining Choice and Share of Category Requirements of Biologic Meat 0 0 0 84 0 2 8 507
Further Thoughts on CRM 0 0 1 677 0 1 5 1,249
Generating global brand equity through corporate social responsibility to key stakeholders 0 1 1 428 2 5 20 1,631
Marketing Communication Drivers of Adoption Timing of a New E-Service among Existing Customers 0 0 0 128 0 2 11 413
On combining revealed and stated preferences to forecast customer behaviour: three case studies 0 0 2 28 1 1 3 87
Predicting Customer Lifetime Value in Multi-Service Industries 0 0 2 619 0 3 11 1,271
Predicting Customer Potential Value: an application in the insurance industry 1 1 2 1,118 2 12 29 2,616
Purchasing complex services on the Internet; An analysis of mortgage loan acquisitions 0 0 0 81 0 1 7 391
Service Processes as a Sequence of Events 0 0 0 117 0 1 6 431
The Effect of Members' Satisfaction with a Virtual Community on Member Participation 0 1 3 171 0 4 15 542
The Effect of Relational Constructs on Relationship Performance 0 0 2 562 0 1 13 1,568
The Joint Effect of Relationship Perceptions, Loyalty Program and Direct Mailing on Customer Share Development 0 0 0 486 0 1 5 1,101
The Moderating Roles of Relationship Quality and Dependency in Retailers’ New Product Adoption Decisions 0 0 0 33 0 1 7 122
The Quest for Citations: Drivers of Article Impact 0 0 0 44 1 3 10 386
The Quest for Citations: Drivers of Article Impact 0 0 0 66 0 3 15 294
The Theoretical Underpinnings of Customer Asset Management 0 0 1 651 0 1 16 1,807
The impact of brand and category characteristics on consumer stock-out reactions 0 0 1 293 0 4 9 948
Understanding Brand and Dealer Retention in the New Car Market: The Moderating Role of Brand Type 0 0 1 146 0 2 8 518
Understanding the Impact of Brand Delistings on Assortment Evaluations and Store Switching and Complaining Intentions 0 0 0 112 0 3 11 388
Using Selective Sampling for Binary Choice Models to Reduce Survey Costs 0 0 0 194 0 3 10 836
Total Working Papers 1 3 18 7,143 7 58 242 21,241


Journal Article File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
Choice Models and Customer Relationship Management 0 0 0 254 0 2 7 739
Customer Lifetime Value. Een overzicht van de literatuur 0 0 3 60 0 1 15 203
Do vendors benefit from promotions in a multi-vendor loyalty program? 0 0 0 10 0 1 7 102
Drivers of peak sales for pharmaceutical brands 0 0 2 83 1 2 11 289
Explaining purchases of organic meat by Dutch consumers 0 0 0 0 0 2 10 255
Globalization of Authorship in the Marketing Discipline: Does It Help or Hinder the Field? 0 0 0 4 0 1 4 42
Loyalty Programs: Generalizations on Their Adoption, Effectiveness and Design 1 2 5 41 1 4 17 112
Modeling CLV: A test of competing models in the insurance industry 0 0 7 302 0 3 27 933
Optimizing the Marketing Interventions Mix in Intermediate-Term CRM 1 1 2 25 1 2 13 107
The importance of non-linear relationships between attitude and behaviour in policy research 0 1 1 71 1 6 11 562
Understanding consumers’ multichannel choices across the different stages of the buying process 0 0 8 61 0 1 23 184
Total Journal Articles 2 4 28 911 4 25 145 3,528


Statistics updated 2021-01-03