Access Statistics for Malcolm John Wright

Author contact details at EconPapers.

Working Paper File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
A new theorem for optimizing the advertising budget 0 0 0 18 0 0 0 61
Consumer Behaviour: Applications in Marketing 0 0 0 0 1 5 17 111
Predicting elections from politicians’ faces 0 0 0 83 0 0 0 801
Verification of Citations: Fawlty Towers of Knowledge? 0 0 0 83 0 0 0 317
Total Working Papers 0 0 0 184 1 5 17 1,290


Journal Article File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
Are promoters valuable customers? An application of the net promoter scale to predict future customer spend 1 2 6 60 1 4 15 171
Forecasting new product trial with analogous series 0 1 2 9 2 3 6 62
Fundamental patterns of in-store shopper behavior 0 0 5 57 1 1 17 241
How to grow a brand: Retain or acquire customers? 0 0 1 26 0 1 8 127
Predicting future purchases with the Poisson log-normal model 0 0 0 10 0 0 5 69
Some philosophical problems for service-dominant logic in marketing 0 0 2 10 0 0 7 29
The Ombudsman: Verification of Citations: Fawlty Towers of Knowledge? 0 0 0 0 0 1 1 3
The adoption of new prescription drugs is strongly associated with prior category prescribing rate 0 1 2 6 0 1 5 16
Total Journal Articles 1 4 18 178 4 11 64 718


Statistics updated 2023-06-05