Access Statistics for Malcolm John Wright

Author contact details at EconPapers.

Working Paper File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
A new theorem for optimizing the advertising budget 0 0 1 18 0 5 11 56
Consumer Behaviour: Applications in Marketing 0 0 0 0 2 8 16 64
Predicting elections from politicians’ faces 0 0 1 83 2 3 11 791
Verification of Citations: Fawlty Towers of Knowledge? 0 0 0 83 0 0 6 313
Total Working Papers 0 0 2 184 4 16 44 1,224


Journal Article File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
Are promoters valuable customers? An application of the net promoter scale to predict future customer spend 0 1 19 45 3 9 52 116
Forecasting new product trial with analogous series 0 0 1 6 1 3 23 48
Fundamental patterns of in-store shopper behavior 3 4 18 36 9 17 69 128
How to grow a brand: Retain or acquire customers? 0 0 0 19 0 1 18 76
Predicting future purchases with the Poisson log-normal model 0 1 1 7 0 2 9 53
Some philosophical problems for service-dominant logic in marketing 0 0 1 3 0 1 4 13
The Ombudsman: Verification of Citations: Fawlty Towers of Knowledge? 0 0 0 0 0 0 0 1
The adoption of new prescription drugs is strongly associated with prior category prescribing rate 1 1 3 4 4 4 6 8
Total Journal Articles 4 7 43 120 17 37 181 443


Statistics updated 2020-11-03