Access Statistics for Malcolm John Wright

Author contact details at EconPapers.

Working Paper	File Downloads				Abstract Views
Working Paper	Last month	3 months	12 months	Total	Last month	3 months	12 months	Total
A new theorem for optimizing the advertising budget	0	0	3	17	0	1	7	41
Consumer Behaviour: Applications in Marketing	0	0	0	0	0	3	12	34
Predicting elections from politicians’ faces	0	0	0	81	0	1	6	774
Verification of Citations: Fawlty Towers of Knowledge?	0	0	0	83	0	1	8	306
Total Working Papers	0	0	3	181	0	6	33	1,155

Journal Article	File Downloads				Abstract Views
Journal Article	Last month	3 months	12 months	Total	Last month	3 months	12 months	Total
Are promoters valuable customers? An application of the net promoter scale to predict future customer spend	1	1	2	2	2	2	6	6
Forecasting new product trial with analogous series	0	0	0	3	0	0	3	19
Fundamental patterns of in-store shopper behavior	0	0	1	1	1	2	4	4
How to grow a brand: Retain or acquire customers?	0	0	3	17	0	1	10	49
Predicting future purchases with the Poisson log-normal model	0	0	0	5	0	1	3	38
Some philosophical problems for service-dominant logic in marketing	0	0	0	0	1	1	1	1
The Ombudsman: Verification of Citations: Fawlty Towers of Knowledge?	0	0	0	0	0	0	0	1
The adoption of new prescription drugs is strongly associated with prior category prescribing rate	0	0	0	0	0	0	0	0
Total Journal Articles	1	1	6	28	4	7	27	118

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Statistics updated 2018-09-04