Access Statistics for Katharina Petra Zeugner-Roth

Author contact details at EconPapers.

Working Paper File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
"Country of origin"' as brand element 0 0 0 0 1 3 9 29
Advancing formative measurement models 0 0 0 0 0 4 12 34
Advancing the country image construct: reply to Samiee's (2009) commentary 0 0 0 0 1 1 1 8
Consumer Ethnocentrism, National Identity, and Consumer Cosmopolitanism as Drivers of Consumer Behavior: A Social Identity Theory Perspective 0 0 0 0 4 8 62 125
Country image, country brand equity and consumer's product preferences: an empirical study 0 0 0 0 0 1 4 12
Disentangling country-of-origin effects: the interplay of product ethnicity, national identity, and consumer ethnocentrism 0 0 0 0 2 5 8 12
The impact of product-country image and marketing efforts on retailer-perceived brand equity: an empirical analysis 0 0 0 0 0 2 6 34
Total Working Papers 0 0 0 0 8 24 102 254


Journal Article File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
Advancing formative measurement models 0 3 9 71 2 6 29 252
Advancing the country image construct 0 0 1 118 3 4 14 388
Advancing the country image construct: Reply to Samiee's (2009) commentary 0 0 3 83 2 2 17 431
Bridging the gap between country and destination image: Assessing common facets and their predictive validity 0 1 2 9 0 1 4 38
Disentangling country-of-origin effects: the interplay of product ethnicity, national identity, and consumer ethnocentrism 1 1 4 15 5 9 25 65
Home Country Image, Country Brand Equity and Consumers’ Product Preferences: An Empirical Study 1 3 4 9 2 6 17 36
Total Journal Articles 2 8 23 305 14 28 106 1,210


Statistics updated 2019-07-03