Access Statistics for Katharina Petra Zeugner-Roth

Author contact details at EconPapers.

Working Paper File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
"Country of origin"' as brand element 0 0 0 0 1 1 7 31
Advancing formative measurement models 0 0 0 0 1 2 12 36
Advancing the country image construct: reply to Samiee's (2009) commentary 0 0 0 0 0 2 3 10
Consumer Ethnocentrism, National Identity, and Consumer Cosmopolitanism as Drivers of Consumer Behavior: A Social Identity Theory Perspective 0 0 0 0 4 8 65 135
Country image, country brand equity and consumer's product preferences: an empirical study 0 0 0 0 0 0 2 12
Disentangling country-of-origin effects: the interplay of product ethnicity, national identity, and consumer ethnocentrism 0 0 0 0 0 1 10 14
The impact of product-country image and marketing efforts on retailer-perceived brand equity: an empirical analysis 0 0 0 0 1 2 8 37
Total Working Papers 0 0 0 0 7 16 107 275


Journal Article File Downloads Abstract Views
Last month 3 months 12 months Total Last month 3 months 12 months Total
Advancing formative measurement models 5 7 15 80 11 18 40 275
Advancing the country image construct 1 2 4 121 3 8 22 399
Advancing the country image construct: Reply to Samiee's (2009) commentary 1 4 8 88 1 5 15 437
Bridging the gap between country and destination image: Assessing common facets and their predictive validity 1 1 3 10 1 1 5 39
Disentangling country-of-origin effects: the interplay of product ethnicity, national identity, and consumer ethnocentrism 0 0 4 16 7 9 33 76
Home Country Image, Country Brand Equity and Consumers’ Product Preferences: An Empirical Study 0 0 4 9 3 9 20 45
Total Journal Articles 8 14 38 324 26 50 135 1,271


Statistics updated 2019-11-03